Performance Creative Strategist (Mid-Level) Clera · EUR 45k-65k/yr Berlin, Germany Workplace On-site 14 hours ago

Content Creators; Berlin; Hybrid; EUR 45,000 - 65,000; Full time

Job summary

Content Creators in Berlin builds B2B marketing assets, turning client positioning into high-performing creative work from concept to completion. You will craft ads and landing pages, translate messaging into visuals in Figma, and collaborate with clients to steer creative direction.

The role emphasizes performance data interpretation, rapid testing, and delivering quality work across multiple client projects while maintaining a proactive, autonomous approach.

Qualifications

• Portfolio showcasing ad creative, landing page, or web design work.
• Native-level German skills and the ability to take ownership and deliver independently.
• Agency experience is a plus and can enhance project delivery.
• Motion design, video editing, copywriting, or Webflow experience is beneficial.
• Experience designing performance ad creatives and evaluating results is desirable.
• Familiarity with Meta Ads and LinkedIn Ads creative requirements for B2B audiences.

Responsibilities

• Develop creative strategies and design ads and landing pages using performance data.
• Translate B2B positioning into compelling visual designs in Figma.
• Participate in strategy meetings and work with clients to refine creative direction.
• Plan creative tests by creating hypotheses, variants, and evaluating performance.
• Manage multiple client projects and deliver high-quality work at pace.
• Use campaign feedback to iterate on designs and improve effectiveness.

Skills

Portfolio

German language (native)

Independent ownership

Agency experience

Motion design

Video editing

Copywriting

AI design tools

Webflow experience

Performance ad design

Tools

Figma

Webflow

Video editing software

AI design tools

Job description

About the Role

Join a B2B performance marketing team creating ad campaigns and landing pages for clients. You will turn client positioning and offers into creative work designed to improve measurable campaign results, from the initial concept through finished designs.

What You'll Do

• Develop creative strategies and design ads and landing pages using performance data such as click-through rates, cost per lead, and conversion rates.

• Translate B2B positioning and offers into compelling visual designs in Figma.

• Take part in strategy meetings and work with clients to refine creative direction.

• Plan creative tests by developing hypotheses, designing variants, and evaluating performance.

• Manage multiple client projects and deliver high-quality work at pace.

• Use campaign feedback to iterate on designs and improve their effectiveness.

What We're Looking For

• Approximately 1 to 5 years of relevant experience, with a portfolio showcasing your own ad creative, landing page, or web design work.

• Experience designing performance ad creatives in Figma or comparable professional design tools.

• Experience creating paid social or paid search creatives and evaluating results such as click-through rates, cost per lead, or creative test performance.

• Familiarity with Meta Ads and LinkedIn Ads creative requirements, and an understanding of B2B audiences.

• Native-level German skills and the ability to take ownership and deliver independently.

• Agency experience, motion design, video editing, AI tools, copywriting, or Webflow experience is a plus.

Compensation & Benefits

Annual salary range: €45,000 to €65,000. This is a permanent, full-time position with a six-month probation period. Visa sponsorship is not available.

Location

Hybrid in Berlin, Germany, with three days per week in the office. During the first month, the role is full-time on-site.