Creative Strategist (m/f/d)

Every. GmbH; Berlin; Hybrid; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Free lunches at the office

30 days annual leave

Employee discount on Every products

Subsidised Deutschlandticket

Urban Sports Club membership

Job summary

Every. GmbH in Berlin seeks a Paid Social Expert (creative-focused) who can bridge creativity and data to drive high-performing social campaigns. You will transition from performance marketing to a creative role, learning the ropes with guided support and direct collaboration with the team.

The role emphasizes ideation, trend research, hook optimization, and reporting on results to maximize ad performance. A hybrid work model is offered with a Kreuzberg office.

Qualifications

• Experience in social media marketing and social advertising.
• Strong copywriting and storytelling abilities.
• Fluent in German and English (C1 or higher).

Responsibilities

• Develop top-performing ads and content plans.
• Participate in performance analysis and KPI evaluation.
• Copywriting and script writing for ads.
• Support post-production of video and static ads for social media.
• Adapt concepts to different platforms and formats.
• Collaborate with Creative & Marketing teams on data-driven tests.

Skills

Social media marketing

Copywriting

Creative instinct

German fluency

English fluency

Video editing

Job description

We’re looking for a PAID SOCIAL EXPERT (creative-focused)! ?
We’re actually searching for a Creative Strategist but if you come from performance marketing and have been thinking about switching into the creative side, then keep reading. ?
We can make the transition smooth for you and guide you step by step through creative strategy during your first months. What do we need from you? Curiosity, willingness to learn, and real drive to succeed.
And in case you're wondering what a Creative Strategist actually does:
It’s one of the most in-demand roles in performance marketing. You’re the link between creativity and data - developing ideas, researching trends, building hooks, analyzing results, and making sure our ads perform like crazy.

Your responsibilities

• Develop top-performing ads, create content plans, generate ideas, and research & analyze ads
• Participate in performance analysis and evaluate key KPIs for continuous optimization
• Copywriting and script writing
• Support post-production of our video and static ads (for social media) based on Creative Strategist briefings
• Adapt concepts to different advertising platforms including format, hook, text length, pacing, and platform trends
• Work closely with the Creative & Marketing Team to plan and evaluate data-driven creative tests

What you bring

• Experience in social media marketing and social advertising
• Strong understanding of marketing and buyer psychology
• Creative instinct for storytelling, scene structure, hook optimization, and dynamic editing
• Experience in producing and editing video content is a big plus
• Strong copywriting skills
• Fluent German and English skills (at least C1)

What we offer

• A high level of ownership in your role from day one
• A hybrid working model with a beautiful office in Kreuzberg
• Free lunches at the office
• 30% employee discount on Every products
• Subsidised Deutschlandticket and Urban Sports Club membership
• 30 days of annual leave

Next steps

Our mission: Good food for everyone — everywhere and anytime.
Good food, to us, means delicious, healthy, ecological, and socially sustainable food.
Every. is proud to be an equal opportunity employer. We do not tolerate discrimination or harassment of any kind. We care about who you are, not how you look, who you love, or what you believe in. We believe that diverse teams with complementary skills are the strongest teams.
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