Marketing Virtual Assistant – Lead Generation

Jobtailor; Deutschland; Remote; EUR 40.000 - 54.000; Vollzeit

Zusammenfassung

Culture Strategy is seeking a hands-on digital marketing specialist to plan, run, and optimize paid lead campaigns across Google Ads and Facebook Ads for B2B and B2C audiences, boosting lead quality and volume while supporting brand growth. You will collaborate on the website, Google My Business, and social presence (LinkedIn, Instagram), review performance, and work with HubSpot CRM to track leads.

This role requires strong communication and proactive, strategic thinking, plus Canva design

Qualifikationen

• Hands-on experience with Google Ads.
• Hands-on experience with Facebook Ads.
• Experience with a CRM, ideally HubSpot.
• Comfortable using Calendly.
• Design skills in Canva or similar.
• Familiarity with WordPress websites is a plus.
• Strong written communication and a proactive, strategic approach to marketing.

Aufgaben

• Plan, set up and manage paid lead campaigns on Google Ads and Facebook Ads.
• Monitor and optimize campaign performance to improve lead quality and volume.
• Support brand-building and grow Culture Strategy's online presence, including Google My Business.
• Review the company website and provide improvement feedback.
• Assist with maintaining presence across LinkedIn, Facebook, Google My Business, and Instagram.
• Support lead tracking and follow-up using the company's CRM.

Kenntnisse

Google Ads Management

Facebook Ads Management

Lead Generation Strategy

Tools

HubSpot

Calendly

Canva

WordPress

Google My Business

LinkedIn

Instagram

Jobbeschreibung

• Plan, set up, and manage paid lead generation campaigns on both Google Ads and Facebook Ads for B2B and B2C audiences
• Monitor and optimize campaign performance to improve lead quality and volume
• Support brand-building efforts and help grow Culture Strategy's online presence, including its Google My Business local listing
• Review the company website (culturestrategy.io) and provide feedback and recommendations for improvement
• Assist with maintaining and growing presence across LinkedIn, Facebook, Google My Business, and Instagram
• Support lead tracking and follow-up using the company's CRM

Requirements

• Hands-on experience with Google Ads (required)
• Hands-on experience with Facebook Ads (required)
• Experience with a CRM, ideally HubSpot
• Comfortable using Calendly
• Design skills in Canva or similar
• Familiarity with WordPress websites is a plus
• Strong written communication and a proactive, strategic approach to marketing

Core Competencies

Demonstrates expertise in managing and optimizing paid lead generation campaigns on Google Ads and Facebook Ads, with a focus on improving lead quality and volume. Proficient in utilizing CRM tools like HubSpot and enhancing online presence across various platforms.

Highest-signal resume keywords

• Google Ads Management
• Facebook Ads Management
• CRM Experience (HubSpot)
• Lead Generation Strategy
• Written Communication

ATS Optimization Keywords

Hard Skills

• Google Ads
• Facebook Ads
• CRM
• Lead Generation
• Campaign Optimization
• Website Review
• Design Skills
• WordPress Familiarity

Soft Skills

• Proactive Approach
• Strategic Thinking

Industry Keywords

• B2B
• B2C
• Online Presence
• Brand Building

Tools & Technologies

• HubSpot
• Calendly
• Canva
• Google My Business
• LinkedIn
• Instagram