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adidas offers an internship in Brand Communications aimed at supporting our marketing teams with the development and execution of campaigns across digital, social, PR, and retail channels.
You will gain insights into overall marketing planning, potentially working on Originals & Lifestyle or Brand Social Media Publishing, and will collaborate closely with global and local partners.
adidas is an equal opportunity employer and we are committed to fostering an inclusive workplace. We welcome applications from people of all ages, genders (incl. gender identity), ethnic and social backgrounds, nationalities, sexual orientations, religions, and beliefs, and those withapparentor non-apparent disabilities*. We do not tolerate harassment or discrimination toward any of our applicants or employees.
*We actively encourage individuals with disabilities to apply and will provide reasonable accommodations throughout the recruitment process
Brand Communications develops an integrated, through-the-line, marketing communications package to support adidas’ global and specific marketing and business objectives. You will either be supporting a specific category and its key events, work in sports & brand communication or help to create social media content. Gain insights in the overall marketing and / or specific communication planning (e.g. for product launches or sports events) and find out how our content comes to life.
We are hiring for 2 different teams focused on Originals & Lifestyle or Brand Social Media Publishing.
Support our Business Unit teams in creating marketing and communication campaigns and initiatives that drive the future of our adidas brand.
Contribute to both short- and long-term communication strategies based on global businessobjectives, incl. effective channel planning.
Provide input for action plans aimed at maximizing brand and product exposure, ensuring efficiency in communication efforts.
Coordinate with global and local agencies, managing projects across digital, social, PR, and retail, ensuring creative concepts are executed to a high standard and brought to life for our consumers
Student of Marketing, Communications, Fashion Journalism, Communication Design or similar
Fluent in English (written & spoken), German language skills are a plus
Attention to details, quick comprehension, good organizational skills
Ability to work independently and in a team
International intern community and work environment
Chances to attend and take part in on-campus events and sponsored adidas events/games
Structured training and development, access to LinkedIn Learning, Language Training and adidas Learning Portal
Regular development conversations as part of your role
Possibility to join our mentorship program, networkingopportunitiesor employee resource groups
Monthly gross allowance: non-compulsory internship 2.470,00€, compulsory internship 1.930,00€ (Difference due to different taxation, net will be the same)
Inspiring campus with canteens, cafes, reflectionroomsand sport facilities including an on-site gym (25€/month) and many more sports facilities
Company sports program including classes and events focusing on sports and mental health
Flexible and agile working arrangements (40% home office possible)
Employee discounts on products
Enrolled as full-time student for the complete duration of the internship
Or in the so-called gap year betweenBachelor and Master’sdegree(gap year regulation only applicable to EU citizens due to workingpermitregulations)
Students with ideally max. one year to graduation preferred
Availability for the full duration of the internship from March 2027 – September 2027
Ability torelocatetoHerzogenaurach in Germanyfor the full duration of the internship
Application Deadline: October 15th, 2026, 11:59 PM CET
Start Date: March 1st, 2027
Duration: 6months,full-time
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
– Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.