Go-to-Market Engineer (m/f/x)

ZeKju GmbH

München

Hybrid

EUR 70,000 - 110,000

Full time

14 days+

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Benefits offered by this job

Competitive salary + VSOPs
Ownership of growth engine from day 1
Direct work with founders cross-team
Hybrid work in Munich
EGYM Wellpass subscription

Job summary

ZeKju GmbH is hiring to scale its growth engine in Munich. You will own digital touchpoints and optimize journeys for lead generation, selecting and deploying automation across CRM, data, and outreach to accelerate pipeline conversion.

You will analyze product usage with BI tools to identify inbound leads and collaborate with Marketing, Sales, and Product to turn insights into action. German and English fluency are required.

Qualifications

  • 3–5 years of GTM engineering or data-driven sales operations.
  • Hands-on with workflow automation and BI tools.
  • Strong SQL & data-analysis capabilities.
  • Ability to convert inbound traffic to leads.
  • Fluent German and English.

Responsibilities

  • Own ZeKju’s digital touch points and optimize user journeys for lead generation.
  • Analyze product usage on the ZeKju Transport Platform to identify potential leads and turn user-to-customer into a repeatable motion.
  • Build and run automations across CRM, data and outreach that measurably improve pipeline and conversion.
  • Interview customers with Marketing and Sales to uncover insights for better conversion.
  • Identify new touch points and improve the user journey, in close collaboration with Sales, Customer Success and Product.

Skills

GTM engineering
Data analytics
Revenue operations
CRM administration
Workflow automation
BI tools
SQL
Lead conversion
Hunter mindset
German & English

Tools

n8n
AWS QuickSight
Athena

Job description

You turn ZeKju’s momentum into scalable growth. You combine sharp commercial judgment with a builder’s mindset: you know what creates pipeline, what accelerates deals, and where automation has the biggest leverage. You work with Sales, Customer Success and Product.

  • Mission: We’re revolutionizing road freight communication, digitalizing one of the world’s largest industries by leveraging the world’s favorite apps: WhatsApp, iMessages, Android Messages, Telegram and Viber.

  • Proof: 70+ paying customers incl. Dachser, Hellmann, Coca-Cola EP. Backed by 20VC and Supply Chain Ventures.

  • Market: €500bn road freight, low software penetration → SaaS and AI leverage potential.

  • Pace: High-paced environment with strong application of AI toolset.

What you will do
  • Own ZeKju’s digital touch points and optimize user journeys for lead generation, selecting and implementing the right tools.

  • Analyze product usage on the ZeKju Transport Platform (AWS QuickSight, Athena and other tools of your choice) to identify potential leads from inbound traffic and turn “user-to-customer” into a repeatable motion.

  • Build and run automations across CRM, data and outreach that measurably improve pipeline and conversion.

  • Interview customers together with Marketing and Sales to uncover insights for better conversion.

  • Identify new touch points and improve the user journey, in close collaboration with Sales, Customer Success and Product.

Who we’re looking for
  • Experience: 3–5 years in GTM engineering, data analytics, revenue operations, CRM administration or data-driven sales operations.

  • Analytical thinking: Top-down thinker who doesn’t miss details or drown in them.

  • Technical toolkit: Hands-on experience with workflow automation (e.g. n8n), BI tools and SQL, plus the appetite to build and implement solutions yourself.

  • Proof of impact: You’ve built automations and can show us what you built, which problem it solved and what it delivered.

  • Hunter mentality: You want to turn leads into customers, not just report on them.

  • Languages: Business fluent in German and English. Other languages are considered a plus.

  • Bonus: Experience in a SaaS or fast-growth tech company, product owner or IT consulting background, MINT education, or something you built on your own.

Benefits
  • Competitive salary + VSOPs.

  • Real ownership of ZeKju’s growth engine from day one and a clear path into leading our GTM/RevOps function.

  • Work directly with the founders and across Sales, Product, Tech and Customer Success.

  • Agile, international team with the opportunity to grow your skills and become a leader in your domain.

  • Hybrid setup with on-site presence in our Munich office.

  • Stay fit and healthy with a sponsored EGYM Wellpass subscription.

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