Global Marketing Product Content & Syndication Manager (d/f/m)

Henkel group; Düsseldorf; Hybrid; EUR 70,000 - 110,000; Full time

Benefits offered by this job

Flexible work model

Global growth opportunities

Wellbeing programs

Gender-neutral parental leave

Employee Share Plan

Company Pension Plan

MEGA Preventive Health Insurance

CareFlex Supplementary Care Insurance

Mobility offer: My Henkel Bike & Jobt

Job summary

Henkel is seeking a skilled professional to drive global strategy and rollout for product content and syndication across markets. You will shape governance, enable scalable processes, and ensure high-quality, localized product experiences while aligning with marketing technology and commerce channels.

The role requires 5+ years in digital marketing or transformation, with strong project management and stakeholder skills, and fluent English.

Qualifications

• 5+ years of relevant professional experience in digital marketing, eCommerce, marketing technology, digital product management or business transformation.
• Strong understanding of product information, product content, syndication and digital commerce.
• Experience in digital transformation or product ownership with strong project management and stakeholder management skills.
• Strong strategic and analytical skills with the ability to collaborate and influence in an international, cross-functional environment.
• Fluent English skills.

Responsibilities

• Drive the global strategy and roadmap for product content and syndication, translating business and market needs into clear technical priorities and requirements.
• Drive the global transformation and rollout of product content and syndication capabilities across global markets.
• Establish scalable processes, governance and ways of working for product information, content enrichment and syndication.
• Drive product content quality and channel readiness, ensuring complete, consistent and localized product experiences.
• Connect product content with the wider marketing technology and content ecosystem, including product data, digital assets, workflows and commerce channels.
• Orchestrate cross-functional delivery across Marketing, eCommerce, Digital/IT, markets and external partners.
• Drive change management, onboarding and capability building to ensure sustainable adoption across the organization.
• Track business value and drive continuous improvement, including opportunities from automation, artificial intelligence and digital shelf capabilities.

Skills

Stakeholder management

Strategic thinking

Analytical skills

Fluent English

Education

Bachelor’s or Master’s degree in Business Administration, Marketing, Digital Business, eCommerce or related field

Job description

About this Position

What you´ll do

• Drive the global strategy and roadmap for productcontent and syndication, translating business and market needs into cleartechnical priorities and requirements
• Drive the global transformation and rollout of productcontent and syndication capabilities across global markets
• Establish scalable processes, governance and ways ofworking for product information, content enrichment and syndication
• Drive product content quality and channel readiness,ensuring complete, consistent and localized product experiences
• Connect product content with the wider marketingtechnology and content ecosystem, including product data, digital assets,workflows and commerce channels
• Orchestrate cross-functional delivery across Marketing,eCommerce, Digital/IT, markets and external partners
• Drive change management, onboarding and capabilitybuilding to ensure sustainable adoption across the organization
• Track business value and drive continuous improvement,including opportunities from automation, artificial intelligence anddigital shelf capabilities

What makes you a good fit

• Bachelor’s or Master’s degree in BusinessAdministration, Marketing, Digital Business, eCommerce or a related field
• Minimum 5 years of relevant professional experience indigital marketing, eCommerce, marketing technology, digital productmanagement or business transformation
• Strong understanding of product information, productcontent, syndication and digital commerce
• Proven experience in digital transformation or productownership, combined with strong project management and stakeholdermanagement skills
• Strong strategic and analytical skills with the abilityto collaborate and influence in an international, cross-functionalenvironment
• Fluent English skills

Some perks of joining Henkel

• Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
• Diverse national and international growth opportunities
• Global wellbeing standards with health and preventive care programs
• Gender-neutral parental leave for a minimum of 8 weeks
• Employee Share Plan with voluntary investment and Henkel matching shares
• Company Pension Plan 100% financed by Henkel
• MEGA Preventive Health Insurance
• CareFlex Supplementary Care Insurance
• Mobility offer: My Henkel Bike and Jobticket

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, generations and disabilities. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.

Note: The email address you provide during the application process may also be used in later stages (e.g. for contract execution via digital tools). Please ensure that only you have access to this mailbox and that you can securely receive confidential information through it.