Founding GTM Lead

Clera; München; Vor Ort; EUR 80.000 - 140.000; Vollzeit

Zusammenfassung

Clera is hiring for a pivotal GTM role based in Munich. You will own the entire top-of-funnel, conduct discovery calls and demos, and drive outbound across email, phone, and LinkedIn. This is a hands-on, early-stage environment with a clear path to full-cycle sales and potential team building.

You will report to the CEO and help shape inbound/outbound motion, targeting technical buyers and open-source communities. Fluency in German and English is required.

Qualifikationen

• Proven GTM experience in a startup or high-growth B2B setting.
• Track record of building pipelines and generating qualified demos.
• Experience selling to or engaging CTOs, engineering leaders, or IT decision-makers.

Aufgaben

• Define ICP and build targeting lists; launch outbound sequences to fill demos.
• Wire together the GTM stack (CRM, sequencing, enrichment, routing).
• Hands-on prospecting: cold calls, events, meetings.
• Lead early-stage marketing including content and launches for developers/open-source.
• Own discovery and demos; progress toward full-cycle deals.

Kenntnisse

GTM experience

Pipeline building

Technical buyer engagement

GTM tooling

German-English fluency

Technical product sales

Open-source/community

ERP/CRM familiarity

Tools

Clay

Apollo

HubSpot

Instantly

n8n

Jobbeschreibung

About The Role

This is the first dedicated GTM hire at a fast-growing, Y Combinator–backed enterprise AI startup building agents that automate complex system implementations and migrations. You'll report directly to the CEO, own the entire top-of-funnel, and have a clear path toward full-cycle sales and eventually building a team around you. The role exists because inbound is outpacing what one founder can handle — and the pitch works.

This is the first dedicated GTM hire at a fast-growing, Y Combinator–backed enterprise AI startup building agents that automate complex system implementations and migrations. You'll report directly to the CEO, own the entire top-of-funnel, and have a clear path toward full-cycle sales and eventually building a team around you. The role exists because inbound is outpacing what one founder can handle — and the pitch works.

What You’ll Do

• Define the ICP, build targeting lists, and launch outbound sequences across email, phone, and LinkedIn to fill the calendar with qualified demos.
• Design and wire together the GTM stack — CRM, sequencing, enrichment, and routing — so outbound compounds rather than depending on individual heroics.
• Do the hands-on work too: cold calls, conference floors, and whatever else produces meetings this week.
• Run early-stage marketing including content, product launches, and engagement with a developer and open-source community.
• Run your own discovery and demo calls, not just book them — with a path to owning full‑cycle deals as the motion matures.

What We’re Looking For

• 2+ years in a GTM role (SDR, BDR, AE, growth, or GTM engineering) at a startup or high-growth B2B company.
• A pipeline you personally built, with quantifiable results — not just team support or campaign assistance.
• Demonstrated experience selling to or engaging technical buyers such as CTOs, engineering leaders, or IT decision-makers.
• Hands-on proficiency with GTM automation and CRM tooling (e.g. Clay, Apollo, HubSpot, Instantly, n8n, or equivalents).
• Fluency in both German and English, written and spoken.
• Background in technical product sales or marketing — enterprise software, APIs, infrastructure, or data platforms.
• Comfort defining ICP and building GTM systems from scratch in an early, scrappy environment.
• Familiarity with enterprise systems (ERP, CRM, data platforms) is a plus.
• Experience with developer community building or open‑source marketing is a plus.

Compensation & Benefits

Salary range: €80,000–€140,000 annually. Visa sponsorship is not available for this role.

Location

On‑site in Munich, Bavaria, Germany.