Field marketing manager EMEA in customer experience

Parloa; Berlin; Vor Ort; EUR 70.000 - 110.000; Vollzeit

Zusammenfassung

Parloa ищет опытного специалиста по B2B-ивент-маркетингу для ведения полного цикла мероприятий: планирование, бюджетирование, выбор подрядчиков и onsite-исполнение.

Вы будете взаимодействовать с отделами продаж и роста для определения целевых аккаунтов, стратегии охвата и целей воронки. Важно владение английским языком и готовность работать в быстром темпе.

Qualifikationen

• 6+ лет опыта в event-led Field Marketing, Event Marketing или региональном B2B-маркетинге.
• Опыт планирования и проведения B2B-ивентов, включая координацию с заинтересованными сторонами, onsite-мероприятия и пост-ивентные активности.
• Коммерческий подход: умение работать с Sales для генерации воронки продаж.
• Развитые навыки управления стейкхолдерами и проактивный подход к совместной работе.
• Свободное владение английским; знание других европейских языков приветствуется (особенно немецкий, французский, испанский).

Aufgaben

• Полный цикл организации мероприятий: планирование, сроки, бюджеты, подрядчики, внутренние участники, onsite-мероприятие и последующая работа.
• Сотрудничество с командами Sales и Growth/BDE для определения целевых аккаунтов и стратегии охвата аудитории.
• Укрепление позиции бренда на конференциях и мероприятий, локальные возможности для лидеров мысли.
• Отслеживание KPI, анализ результатов и постоянное совершенствование кампаний на основе воронки, вовлеченности аккаунтов и отзывов Sales.

Kenntnisse

Event Marketing

Stakeholder Management

Sales Alignment

Campaign Optimization

Jobbeschreibung

Описание

Parloa’s mission is to make every customer conversation feel effortless for both customers and the companies serving them. As agentic AI accelerates, Parloans are shaping the foundation of a new era in customer experience, one where customer support is no longer transactions, but meaningful exchanges.

Задачи

• Own end-to-end event execution, including planning, timelines, budgets, vendors, internal stakeholders, onsite delivery, and post-event follow-up.
• Partner with Sales and Growth/BDE teams to define target accounts, audience strategy, follow-up motions, and pipeline goals for each activation.
• Elevate brand presence through industry conferences, trade fairs, and localized thought leadership opportunities.
• Track KPIs, analyze performance, and continuously refine campaigns based on pipeline impact, account engagement, attendee quality, and Sales feedback.

Требования

• 6+ years of experience in event-led Field Marketing, Event Marketing, or regional B2B marketing roles in a fast-paced environment.
• Strong experience planning and executing B2B events, from stakeholder alignment to onsite delivery and follow-up.
• A commercially minded marketer, with experience working closely with Sales to turn regional priorities and target accounts into pipeline-generating programs.
• Strong stakeholder management skills and a hands-on, proactive mindset to align cross-functional teams around clear goals, timelines, and impactful localized experiences.
• Fluency in English is required Будет плюсом: any additional European language is a strong advantage (especially French, Spanish, or German)

Условия

We're at the beginning of a new era in customer experience, one where AI doesn't just respond, but understands, reasons, and takes action. We're building agentic AI that enterprises trust with their most important customer moments: complex questions, high volumes, real stakes. When millions of people reach out to a brand, those interactions aren't just support tickets; they're defining experiences. We're here to raise the standard: making every conversation seamless, intelligent, and genuinely helpful. If you care about shaping how businesses and customers connect at scale and want your work t At Parloa, ownership isn't a buzzword; it means being accountable for outcomes, not just tasks. We operate in a category that's evolving fast, where the bar is high, and the problems are complex. We hire people who think in solutions, communicate with clarity, and follow through. People who are comfortable making decisions, taking responsibility, and raising the standard for themselves and those around them. We’re a scale-up, having moved beyond our earliest startup phase. But we've kept the intensity: fast execution, direct feedback, and a strong expectation to contribute meaningfully from day one.