Conversion Rate Optimization Manager (m/f/d)

Sonova Group; Berlin; Hybrid; EUR 70.000 - 100.000; Vollzeit

Benefits dieser Stelle

30 days annual leave

Competitive salary package

Learning & development budget

Urban Sports Club

Relocation mobility allowance

Corporate benefits platform

Pension scheme

Zusammenfassung

Sonova Group in Berlin, Germany is seeking a Conversion Rate Optimization Manager to own the digital optimization across markets. You will work with CRO, Product, and Digital Marketing specialists to drive measurable improvements across the global portfolio.

The role requires 4+ years in CRO, strong analytical skills, and experience with tools like VWO, Optimizely, AB Tasty, and Hotjar. Flexible hybrid work and international exposure are offered.

Qualifikationen

• 4+ years of Conversion Rate Optimization experience.
• Hands-on experience with CRO and A/B testing tools (VWO, Optimizely, AB Tasty, Hotjar, Clarity).
• Strong analytical skills and familiarity with reporting platforms (PowerBI, PIWIK, GA4).
• Excellent communication and presentation skills.
• Bachelor’s degree in Business, Marketing or a related field.
• Experience with Lead Generation, Healthcare or Omnichannel marketing is a plus.

Aufgaben

• Own, optimize, and personalize the digital experience to drive conversion gains.
• Collaborate with UI/UX, content, developers, and analysts to map and resolve pain points.
• Analyze customer journeys and propose hypotheses to improve conversion using insights.
• Set up and run A/B tests; communicate results to Marketing and Country teams.
• Track and improve KPIs and engagement with global digital products.

Kenntnisse

4+ years CRO experience

CRO & A/B testing tools

Analytical skills

Communication & presentation

Bachelor's in Business/Marketing

Lead Gen / Healthcare or Omnichannel

Ausbildung

Bachelor's degree in Business, Marketing or related field

Tools

VWO

Optimizely

AB Tasty

Hotjar

Clarity

Jobbeschreibung

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At Sonova, we envision a world where everyone can enjoy the delight of hearing. This vision inspires us and fuels our commitment to developing innovative solutions that improve hearing health and human connection - from personal audio devices and wireless communication systems to hearing aids and cochlear implants. We're dedicated to providing outstanding customer experiences through our global audiological care services, ensuring that everyone has the opportunity to engage fully with the world around them.

Guided by a culture of continuous improvement that fosters resilience and self‑motivation, our team is united by a shared commitment to excellence and a deep sense of pride in our work, each of us playing a vital role in creating meaningful change,

Here you’ll find a diverse range of opportunities that span both consumer and medical solutions and the freedom to shape your career while making an impact on the lives of others. Join us in our mission to create a more connected world, where every voice is heard and every story matters.

Berlin, Germany

As aConversion Rate Optimization Manager, you will be part of our Product & Optimization team and work alongside other senior CRO, Product and Digital Marketing Specialists. You will take ownership of driving measurable improvements across different markets that we operate around the globe. This is your chance to work in a dynamic, collaborative environment with high autonomy and exposure to diverse products and countries.

Your responsibilities

• Own, optimize, and personalize the digital experience to drive measurable increases in conversion rates across the digital journey


• Work alongside UI/UX specialists, content strategists, developers, and analysts to identify, map, and resolve user pain points across the digital journey.


• Analyse our customer journey and come up with hypotheses aimed at improving conversion, leveraging both qualitative and quantitative user insights


• Set up and run A/B tests, in collaboration with our IT team for more complex implementations, communicate test results and insights to Marketing and Country teams


• Track and improve team KPIs and consumer engagement with global digital products

Your profile

• 4+ years of experience in Conversion Rate Optimization


• Hands-on expertise with CRO and A/B testing tools such as VWO, Optimizely (Preferred) , AB Tasty, Hotjar, Clarity etc.


• Strong analytical skills and familiarity with reporting platforms such as PowerBI, PIWIK, and GA4


• Excellent communication and presentation skills


• Bachelor’s degree in Business, Marketing or a related field


• Experience with Lead Generation, Healthcare or Omnichannel marketing is a plus

What We Offer

As one of the world’s leading hearing care providers headquartered in Switzerland, we’re committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work, through our flexible hybrid working model.
We offer a wide range of opportunities for both your professional and personal development and growth.

• 30 days of paid annual leave


• A competitive salary package including a variable compensation scheme


• Dedicated learning & development budget and weekly learning time + LinkedIn Learning licence


• Urban Sports Club: Sonova contributes towards your Urban Sports Club membership


• Mobility allowance for relocation if you are relocating to join our team


• Corporate Benefits Platform with employee discounts on a variety of products and services via our benefits platform.


• Pension scheme with employer contribution #LI-NB1

Sonova is an equal opportunity employer.

We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate’s ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.