Associate Manager Digital Marketing Oncology - Germany

Regeneron GmbH; München; Hybrid; EUR 68,000 - 114,000; Full time

Job summary

Regeneron is seeking a seasoned digital marketing professional to execute omnichannel campaigns within regulatory guidelines. You will coordinate email, website, social media, and banner advertising, localize content with brand teams, and maintain KPI reporting.

The role involves vendor coordination, managing timelines and budgets, and ensuring data accuracy in Veeva. Fluent German and English are required, with a bachelor’s degree in marketing or related field and five years’ experience in

Qualifications

• Bachelor’s degree in marketing, communications, business administration, or equivalent experience.
• Five years’ relevant experience in digital marketing execution, ideally in regulated life sciences or pharmaceuticals.
• Knowledge of email marketing, SEO/SEM, social media, and banner advertising.

Responsibilities

• Execute omnichannel campaigns within timelines and guidelines.
• Coordinate email, website, social media and banner advertising deployments.
• Localize approved content with brand teams and agencies across channels.
• Maintain KPI reports and identify practical performance improvements with senior colleagues.
• Train the field force on digital tools and answer routine digital ecosystem questions.
• Coordinate vendors, timelines, budgets and quality standards; maintain project documentation.
• Maintain Veeva and digital platforms, ensuring data accuracy and resolving IT issues.
• Foster compliant customer engagement across Medical, Sales, Marketing and Excellence teams.

Skills

German

English

Email marketing

SEO/SEM

Social media

Banner advertising

Veeva

JIRA

Confluence

Web technologies

Data privacy

Agile SCRUM

Education

Bachelor degree in marketing/communications/business admin

Tools

Veeva

JIRA

Confluence

Job description

Location

Location: Munich, Germany Office-based, Hybrid Willingness to travel occasionally.

Discover your role

Execute omnichannel campaigns within timelines, guidelines, and the local Omnichannel Framework.

Coordinate email, website, social media, and banner advertising deployment. Localize approved content with brand teams and agencies across digital and non-digital channels.

Maintain KPI reports and identify practical performance improvements with senior colleagues. Train the field force on digital tools and answer routine digital ecosystem questions.

Coordinate vendors, timelines, budgets, quality standards, project documentation, and deliverables. Maintain Veeva and digital platforms, ensuring data accuracy and resolving issues with IT.

You foster compliant customer engagement across Medical, Sales, Marketing, and Excellence teams.

This role requires

Bachelor’s degree in marketing, communications, business administration, or equivalent experience.

Five years’ relevant experience for Associate Manager Digital marketing execution experience, ideally in regulated life sciences, healthcare, or pharmaceuticals.

Knowledge of email marketing, SEO/SEM, social media, and banner advertising. Familiarity with Veeva, web technologies, data privacy, HWG, UWG, and EFPIA/VFA Pharmakodex.

Project management knowledge; agile/SCRUM, JIRA, or Confluence familiarity is beneficial.

Fluent German and English. Strong organization, communication, collaboration, multitasking, attention to detail, and customer focus.

Salary Range (annually)

€68,250.00 - €113,750.00

Total Rewards Package

Regeneron offers a competitive and comprehensive total rewards package which may include, depending on country and role:

• annual bonuses or other incentive plans
• equity awards
• pension or retirement benefits
• 401(k) company match
• health and wellness programs
• fitness centers
• insurance benefits (e.g. medical, dental, vision, life and disability)
• paid time off
• family support benefits

Equal Opportunity & Inclusion

Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, sexual orientation, gender identity or expression, gender reassignment, marital or civil partnership status, civil status, pregnancy or parental status, age, disability, nationality, citizenship status, ethnic or national origin, membership of the Traveler community, familial status, genetic information, military or veteran status, or any other characteristic protected under applicable law. Where required, we will provide reasonable accommodation to applicants with known disabilities or chronic illnesses during the recruitment process, unless such accommodation would impose undue hardship.

Company Overview

Regeneron is a leading biotechnology company that invents life-transforming medicines for people with serious diseases. Founded and led for over 30 years by physician-scientists, our unique ability to repeatedly and consistently translate science into medicine has led to nine FDA-approved treatments and numerous product candidates in development, almost all of which were homegrown in our laboratories. Our medicines and pipeline are designed to help patients with eye diseases, allergic and inflammatory diseases, cancer, cardiovascular and metabolic diseases, neurology, infectious diseases and rare diseases. Regeneron is also proud of award winning culture of innovation, being recognized as a Great Place to Work in 2021, Fast Company’s Best Workplace for Innovators in 2020, and Forbes JUST companies in 2020, among others.