Associate Manager Digital Marketing Oncology - Germany

Regeneron Pharmaceuticals; München; On-site; EUR 68,000 - 114,000; Full time

Job summary

Regeneron Pharmaceuticals in Munich seeks an Associate Manager, Digital Marketing to join our Commercial Oncology team, supporting our brand portfolio in a hybrid work mode.

You will execute omnichannel campaigns, coordinate email, website, social media, and banner advertising, and localize content with brand teams and agencies across digital and non-digital channels. Strong KPI reporting and collaboration with senior colleagues are required.

Qualifications

• Bachelor’s degree in marketing, communications, business administration, or equivalent experience.
• Five years’ relevant experience for Associate Manager.
• Digital marketing execution experience, ideally in regulated life sciences, healthcare, or pharmaceuticals.
• Knowledge of email marketing, SEO/SEM, social media, and banner advertising.
• Familiarity with Veeva, web technologies, data privacy, HWG, UWG, and EFPIA/VFA Pharmakodex.
• Project management knowledge; agile/SCRUM, JIRA, or Confluence familiarity is beneficial.
• Fluent German and English.
• Strong organization, communication, collaboration, multitasking, attention to detail, and customer focus.

Responsibilities

• Execute omnichannel campaigns within timelines, guidelines, and the local Omnichannel Framework.
• Coordinate email, website, social media, and banner advertising deployment.
• Localize approved content with brand teams and agencies across digital and non-digital channels.
• Maintain KPI reports and identify practical performance improvements with senior colleagues.
• Train the field force on digital tools and answer routine digital ecosystem questions.
• Coordinate vendors, timelines, budgets, quality standards, project documentation, and deliverables.
• Maintain Veeva and digital platforms, ensuring data accuracy and resolving issues with IT.
• Foster compliant customer engagement across Medical, Sales, Marketing, and Excellence teams.

Skills

Digital marketing

Email marketing

SEO/SEM

Social media

Banner advertising

Project management

Agile/SCRUM

German language

English language

Education

Bachelor's degree in marketing/communications/business

Tools

Veeva

JIRA

Confluence

Job description

Build our future together:

At Regeneron, we use science and innovation to develop life-changing medicines for people with serious diseases. We are seeking an Associate Manager, Digital Marketing to join our Commercial Oncology team, supporting our brand portfolio in a hybrid work mode. In this role, you will execute digital and omnichannel marketing activities while collaborating with brand teams, agencies, and the field force. This position offers the opportunity to contribute to a fast-growing, science-driven organization making a meaningful difference to patients worldwide.

When & where:

• Location: Munich, Germany
• Office-based, Hybrid
• Willingness to travel occasionally.

Discover your role:

• Execute omnichannel campaigns within timelines, guidelines, and the local Omnichannel Framework.
• Coordinate email, website, social media, and banner advertising deployment.
• Localize approved content with brand teams and agencies across digital and non-digital channels.
• Maintain KPI reports and identify practical performance improvements with senior colleagues.
• Train the field force on digital tools and answer routine digital ecosystem questions.
• Coordinate vendors, timelines, budgets, quality standards, project documentation, and deliverables.
• Maintain Veeva and digital platforms, ensuring data accuracy and resolving issues with IT.
• You foster compliant customer engagement across Medical, Sales, Marketing, and Excellence teams.

This role requires:

• Bachelor’s degree in marketing, communications, business administration, or equivalent experience.
• Five years’ relevant experience for Associate Manager
• Digital marketing execution experience, ideally in regulated life sciences, healthcare, or pharmaceuticals.
• Knowledge of email marketing, SEO/SEM, social media, and banner advertising.
• Familiarity with Veeva, web technologies, data privacy, HWG, UWG, and EFPIA/VFA Pharmakodex.
• Project management knowledge; agile/SCRUM, JIRA, or Confluence familiarity is beneficial.
• Fluent German and English.
• Strong organization, communication, collaboration, multitasking, attention to detail, and customer focus.

We are committed to building a workplace with an inclusive culture. Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, sexual orientation, gender identity or expression, gender reassignment, marital or civil partnership status, civil status, pregnancy or parental status, age, disability, nationality, citizenship status, ethnic or national origin, membership of the Traveler community, familial status, genetic information, military or veteran status, or any other characteristic protected under applicable law. Where required, we will provide reasonable accommodation to applicants with known disabilities or chronic illnesses during the recruitment process, unless such accommodation would impose undue hardship.

Where necessary, we disclose salary ranges for roles in all countries in which we operate. The final offer will be determined within the relevant range based on the country of employment, specific role level, and your skills and experience. In some countries, collective bargaining agreements (CBAs) may apply and influence certain elements of pay or benefits. Regeneron offers a competitive and comprehensive total rewards package which may include, depending on country and role: annual bonuses or other incentive plans, equity awards, pension or retirement benefits, 401(k) company match, health and wellness programs, fitness centers, insurance benefits (e.g. medical, dental, vision, life and disability), paid time off, and family support benefits. For additional information about Regeneron benefits in the U.S., please visit https://careers.regeneron.com/en/working-at-regeneron/total-rewards/. For other locations, additional information will be provided during the recruitment process.

Please be advised that at Regeneron, we believe we do our best work when we are together. For that reason, many roles are required to be performed on‑site. Please speak with your recruiter and hiring manager for more information about on‑site expectations for your role and location.

As part of the recruitment process, certain background checks may be conducted in accordance with the laws of the country where the position is based. The purpose of such checks is to verify certain information prior to the commencement of employment such as identity, right to work and educational qualifications.

For jobs in Canada: this posting is for an existing position.

Salary Range (annually)

€68,250.00 - €113,750.00