Senior Media Buying

Publicis Global Delivery (PGD); Colombia; Presencial; COP 90.000.000 - 130.000.000; Jornada completa

Descripción de la vacante

Publicis Global Delivery (PGD) is seeking a Senior Media Buying Specialist to support our global media team. You will execute end-to-end media buys, manage budgets, and negotiate with media vendors to maximize ROI across traditional and digital channels.

The ideal candidate has 3+ years in media buying, strong Excel skills, and experience with TV advertising. You will collaborate with cross-functional teams and international clients in a dynamic, global environment.

Formación

• 3+ years of experience in Media Buying or Investments.
• Direct purchase of advertising media experience.
• Strong background in traditional media buying, especially TV.
• Experience managing media budgets and monitoring investments.
• Direct experience negotiating with media vendors and suppliers.
• Knowledge of traditional and digital media environments.
• Excellent Excel skills for budget tracking, analysis, and reporting.
• Strong numerical and analytical abilities.
• Ability to evaluate media investments and improve ROI.
• English proficiency at B2 level or higher.

Responsabilidades

• Execute and manage end-to-end media buying across traditional and digital channels.
• Manage media budgets with accurate allocation, tracking, and control.
• Negotiate directly with media vendors to secure optimal rates and placements.
• Execute purchase of ad spaces, focusing on TV and traditional media.
• Monitor media investments and identify ROI improvement opportunities.
• Analyze data to support media investment decisions.
• Maintain budget tracking and reporting in Excel.
• Collaborate with Planning, Marketing, and cross-functional teams.
• Establish and maintain relationships with media partners and vendors.
• Work with global clients and international teams.

Conocimientos

Media Buying

Budget Management

Negotiation

Data Analysis

English Proficiency

TV Advertising

Excel

Herramientas

Excel

Descripción del empleo

At Publicis Global Delivery (PGD), we're looking for a Senior Media Buying Specialist to join our global Media team.

If you have strong experience in media buying, enjoy negotiating with media vendors, managing budgets, and optimizing investments to maximize ROI, this is an opportunity to work with global brands and international teams.

You'll play a key role in executing media buys, managing investments, and ensuring budgets are effectively allocated across media channels.

We're looking for professionals with:

• 3+ years of experience in Media Buying / Investment.
• Hands-on experience in the direct purchase of advertising media.
• Strong experience in traditional media buying, especially TV.
• Experience managing media budgets and monitoring investment performance.
• Direct experience negotiating with media vendors and suppliers.
• Understanding of both traditional and digital media environments.
• Strong Excel skills for budget tracking, analysis, and reporting.
• Strong numerical and analytical skills.
• Ability to evaluate media investment and identify opportunities to improve ROI.
• English proficiency at B2 level or higher.
• Strong negotiation, communication, and proactive problem-solving skills.

What You'll Do

• Execute and manage end-to-end media buying activities across traditional and digital channels.
• Manage media budgets, ensuring accurate allocation, tracking, and investment control.
• Negotiate directly with media vendors and partners to secure optimal rates and placements.
• Execute the purchase of advertising spaces, with a strong focus on traditional media such as TV.
• Monitor media investment and identify opportunities to maximize efficiency and ROI.
• Analyze numerical and performance data to support media investment decisions.
• Maintain accurate budget tracking and reporting using Excel.
• Collaborate closely with Planning, Marketing, and other cross-functional teams to ensure media strategies are executed effectively.
• Build and maintain strong relationships with media partners and vendors.
• Work with global clients and world-class brands.
• Collaborate with international teams in a dynamic environment.
• Gain exposure to large-scale media investments across traditional and digital channels.
• Be part of one of the largest media operations hubs within Publicis Groupe.
• Access continuous learning and professional development opportunities.