Remote Senior Growth Marketing Lead

Geeks on Site; Colombia; Remote; COP 381,934,000 - 509,246,000; Full time

Benefits offered by this job

Remote work

Leadership exposure

Growth opportunities

Autonomy

Multi-channel campaigns

Job summary

Geeks on Site is seeking a hands-on Senior Marketing Manager to lead execution and growth across multi-channel campaigns. You will coordinate internal teams and external agencies, manage budgets, and translate performance data into actionable improvements to drive revenue.

You will shape local and national marketing efforts, optimize PPC, SEO, content, email, and website performance, and work closely with Sales and Operations to align demand with capacity in a fast-paced, result-driven

Qualifications

• 5-7+ years of progressive marketing experience, including digital marketing, lead generation, and campaign performance management
• 2+ years of experience coordinating or managing marketing team members, agencies, vendors, or cross-functional initiatives
• Direct marketing experience with U.S.-based Home Services companies
• Proven experience developing and executing marketing campaigns targeting customers in the United States
• Strong understanding of paid media, SEO/local SEO, content marketing, email marketing, branding, marketing automation, and conversion optimization
• Experience managing geographically targeted marketing campaigns for U.S. service markets
• Proficiency with marketing analytics and tools such as Google Analytics 4, Google Ads, Google Search Console, and CRM systems
• Ability to manage budgets, prioritize marketing initiatives, and communicate performance in terms of business outcomes
• Excellent written and spoken English communication skills
• Ability to collaborate effectively with U.S.-based leadership and global team members, with sufficient overlap with U.S. business hours

Responsibilities

• Develop and execute quarterly marketing plans aligned with Geeks on Site's business objectives and revenue goals
• Coordinate marketing specialists, agencies, and vendors, establishing priorities, deliverables, and performance expectations
• Manage marketing budgets, campaign timelines, and resources, recommending adjustments based on performance
• Collaborate with company leadership to identify growth opportunities, launch campaigns, and improve marketing processes
• Ensure marketing initiatives support the company's overall growth strategy and customer acquisition objectives
• Manage a comprehensive mix of marketing channels, including paid search, SEO, local SEO, paid social media, content marketing, email marketing, marketing automation, and website optimization
• Maintain consistent Geeks on Site brand messaging, positioning, creative assets, and customer communications across all channels
• Oversee landing pages, website performance, and conversion optimization initiatives in collaboration with design, content, and technical resources
• Develop campaigns that strengthen brand recognition, customer trust, and market visibility
• Support new service launches, customer retention initiatives, and geographic market expansion
• Identify opportunities to improve customer engagement and strengthen Geeks on Site's competitive positioning
• Track and optimize key marketing performance indicators, including: Qualified Leads, Cost per Lead (CPL), Cost per Booked Service, Customer Acquisition Cost (CAC), Conversion Rate, ROAS, Marketing-Attributed Revenue
• Maintain marketing dashboards and provide regular performance reports with actionable recommendations
• Test and optimize messaging, marketing channels, audiences, campaigns, and landing pages
• Identify underperforming initiatives and implement corrective actions to improve efficiency and ROI
• Improve lead tracking, CRM workflows, marketing attribution, and handoffs between Marketing and Sales
• Ensure marketing investments contribute to measurable business outcomes

Skills

Digital marketing

Lead generation

Campaign performance management

Budget management

Team coordination

English communication

Tools

Google Analytics 4

Google Ads

CRM systems

Job description

Geeks on Site is seeking a hands-on Senior Marketing Manager to lead execution and growth across multi-channel campaigns. You will coordinate internal teams and external agencies, manage budgets, and translate performance data into actionable improvements to drive revenue.

You will shape local and national marketing efforts, optimize PPC, SEO, content, email, and website performance, and work closely with Sales and Operations to align demand with capacity in a fast-paced, result-driven