Media Planning Analyst: Budgets, Insights & Strategy

Publicis Groupe; Bogotá ciudad; Presencial; COP 36.000.000 - 60.000.000; Jornada completa

Descripción de la vacante

Publicis Groupe Holdings B.V. is seeking a detail‑driven media planner in Bogotá to develop media strategies that meet client objectives. You will collaborate with the team to analyze data, understand consumer behavior, and identify trends to guide media placement decisions.

You will manage budgets, updates, and reporting, support monthly savings, and prepare client‑ready presentations. Proficiency with Excel and media tools is essential, with familiarity in MRI/GWI insights a plus.

Formación

• English language level (B2 or above) required.
• Bachelor's Degree.
• 6 months - 1 year of experience in Media.
• Microsoft Excel: Intermediate.
• Google Campaign Manager: Basic.
• Data Studio: Basic.
• Media Tools: Intermediate.

Responsabilidades

• Manage budget and flighting updates in Lumina and Media Tools.
• Provide updates for all recurring budgeting needs.
• Help provide and oversee monthly savings documents.
• QA and update flowcharts and budget documents with accuracy.
• Track budget and flowchart changes with detail and organization.
• Support strategy team with reach and frequency deliveries using Tardiis / NMI.
• Provide audience and consumer insight data from syndicated tools like MRI and GWI.
• Provide monthly global tracking updates for internal review and submission.
• Support in building charts and slides for client presentations.
• Review monthly billing against budget documents and flag discrepancies with strategy and investment leads.

Conocimientos

English proficiency

Media experience

Educación

Bachelor's degree

Herramientas

Excel

Google Campaign Manager

Data Studio

Media Tools

Descripción del empleo

Publicis Groupe Holdings B.V. is seeking a detail‑driven media planner in Bogotá to develop media strategies that meet client objectives. You will collaborate with the team to analyze data, understand consumer behavior, and identify trends to guide media placement decisions.

You will manage budgets, updates, and reporting, support monthly savings, and prepare client‑ready presentations. Proficiency with Excel and media tools is essential, with familiarity in MRI/GWI insights a plus.