Senior 360° Media Planner & Strategist

WPP Media Limited; Bogotá; Hybrid; COP 90,000,000 - 150,000,000; Full time

Benefits offered by this job

Medical insurance

Retirement plans

Vision & dental care

Paid time off

Employee discounts

Mental health days

Hybrid work model

Job summary

WPP Media Limited in Bogotá is seeking a Media Planning Manager to lead 360° media strategies across offline and digital channels for regional brands. You will translate briefs into plans, negotiate investments, and coordinate end-to-end campaign delivery.

The role emphasizes strong data analytics, Excel proficiency, and the ability to optimize campaigns, while building solid client relationships. A hybrid office model is offered, with emphasis on collaboration and performance, and English

Qualifications

• 4–6 years in 360° media planning across offline and digital.
• Experience with FMCG clients is a plus.
• Strong Excel and data analytics skills; English B1/B2.

Responsibilities

• Lead and execute 360° media strategies across offline and digital.
• Translate client briefs into strategic media plans and negotiate investments.
• Coordinate implementation, optimize campaigns and report performance.
• Deliver insights on investment, performance, and share of voice.

Skills

360° media planning

Data analytics

Campaign negotiation

Client communication

English proficiency

Tools

Excel

Google Ads

Meta Ads

Programmatic

UTM tracking

Job description

WPP Media Limited in Bogotá is seeking a Media Planning Manager to lead 360° media strategies across offline and digital channels for regional brands. You will translate briefs into plans, negotiate investments, and coordinate end-to-end campaign delivery.

The role emphasizes strong data analytics, Excel proficiency, and the ability to optimize campaigns, while building solid client relationships. A hybrid office model is offered, with emphasis on collaboration and performance, and English