Lifecycle & Outbound Growth Marketer (Remote)

MEDLIFE; Bogotá; Remote; COP 158,213,000 - 253,141,000; Full time

Benefits offered by this job

Birthday off

100% remote

Job summary

MEDLIFE is seeking an experienced Growth Marketing Coordinator to own our email- and CRM-driven growth engine across the participant journey. You will identify high-potential US college students, run outbound campaigns, and build nurture sequences in HubSpot to drive engagement.

This is an individual contributor role with end-to-end ownership of outbound and lifecycle outcomes. You will collaborate with Expansion, Sales, Customer Success, RevOps, and Data Solutions to improve targeting,

Qualifications

• 4+ years growth marketing, incl. 2+ years lifecycle/CRM.
• 2+ years running cold email/outbound campaigns, with US/Canada focus.
• Bachelor’s in Marketing or related field; hands-on beats credentials.
• Strong HubSpot experience; deliverability and warm-up know-how.

Responsibilities

• Build and own email- and CRM-driven growth engine across the participant journey.
• Identify high-potential US college students and build targeted ICPs.
• Maintain clean prospect data in HubSpot and perform enrichment.
• Manage sending infrastructure and deliverability (SPF, DKIM, DMARC).
• Write and test cold email sequences for student personas.
• Map entire journey from first contact to alumni advocacy and track metrics.

Skills

Growth marketing

Lifecycle marketing

CRM marketing

Cold email

Outbound campaigns

HubSpot

Deliverability

Copywriting

English proficiency

Data analytics

Segmentation

AI tools

Campaign measurement

Education

Bachelor's degree in Marketing

Tools

HubSpot

Clay

Apollo

Job description

MEDLIFE is seeking an experienced Growth Marketing Coordinator to own our email- and CRM-driven growth engine across the participant journey. You will identify high-potential US college students, run outbound campaigns, and build nurture sequences in HubSpot to drive engagement.

This is an individual contributor role with end-to-end ownership of outbound and lifecycle outcomes. You will collaborate with Expansion, Sales, Customer Success, RevOps, and Data Solutions to improve targeting,