Head of Marketing — Growth & SEO (Remote LATAM)

Execviva; Norte; Remote; COP 381,607,000 - 572,410,000; Full time

Benefits offered by this job

Remote work 100%

Performance bonuses

Global health insurance

Paid time off

Parental leave

Growth culture

Job summary

Viva Talent is seeking a hands-on marketing leader to build and lead our marketing function from the ground up. You’ll own strategy, execution, and team development, with direct impact on revenue and pipeline.

You’ll partner with Co-CEOs and cross-functional leaders to craft messaging for US executive buyers in tech, and to connect marketing to business outcomes through OKRs and measurable results.

Qualifications

• 5+ years managing & leading marketing teams end to end.
• Owned SEO end to end and scaled it from 1 to N; built events and paid ads from 0 to 1.
• Hired, coached, and developed marketing teams; managed external vendors/agencies.
• Generated qualified pipeline for B2B companies with $100K+ ACV.
• Marketed to US executive buyers (C-suite/VP/Head) at tech companies, from scale-ups to enterprise.
• Executive-level English (C1+).

Responsibilities

• Define and lead marketing strategy. Decide where to place next bets, focus, channel mix, budget allocation, quarterly rocks.
• Execute the plan; establish processes, tools, and support needed; use results to iterate.
• Build the team: hire, coach, and develop marketing staff and select vendors.
• Connect marketing to business outcomes; plan OKRs, define success metrics, track progress.
• Own Viva’s narrative: messaging and positioning for the right buyers.
• Drive cross-functional alignment with Sales, Customer Success, People, and RevOps.

Skills

Hands-on marketing leadership

SEO end-to-end

Events

Paid ads

Team building & coaching

B2B pipeline generation

US executive buyers targeting

English — advanced (C1+)

Tools

HubSpot

Job description

Viva Talent is seeking a hands-on marketing leader to build and lead our marketing function from the ground up. You’ll own strategy, execution, and team development, with direct impact on revenue and pipeline.

You’ll partner with Co-CEOs and cross-functional leaders to craft messaging for US executive buyers in tech, and to connect marketing to business outcomes through OKRs and measurable results.