Freelance Growth Architect: Digital Strategy & Performance

Digital; Bogotá ciudad; Híbrido; COP 89.280.000 - 178.560.000; Jornada completa

Descripción de la vacante

Digital is seeking an experienced Freelance Growth Marketing Strategist to support a high-profile executive in expanding their digital presence. You will drive audience growth, optimize conversions, and improve engagement across SEO, AI search optimisation (AEO), paid campaigns, and analytics.

Working independently, you will identify growth opportunities, test initiatives, analyse results, and present data-driven recommendations to senior stakeholders to scale online visibility and performance.

Formación

• Experience in growth marketing across channels and strategies.
• Strong understanding of SEO, analytics, and digital funnels.

Responsabilidades

• Develop and execute growth strategies across digital channels.
• Identify opportunities to improve online visibility, audience growth, and conversion performance.
• Optimise website content and user journeys to improve discoverability and engagement.
• Develop SEO and AI search optimisation (AEO) strategies to strengthen digital presence.
• Analyse website traffic, audience behaviour, and campaign performance to identify opportunities.
• Support community growth and engagement across relevant online platforms.
• Develop and test growth initiatives across content, campaigns, and audience-building strategies.
• Support paid marketing initiatives where relevant and recommend optimisation opportunities.
• Provide insights, reporting, and recommendations to senior stakeholders.

Conocimientos

Growth marketing

Digital marketing

SEO

AEO

Analytics

Data-driven

Communication

Descripción del empleo

Digital is seeking an experienced Freelance Growth Marketing Strategist to support a high-profile executive in expanding their digital presence. You will drive audience growth, optimize conversions, and improve engagement across SEO, AI search optimisation (AEO), paid campaigns, and analytics.

Working independently, you will identify growth opportunities, test initiatives, analyse results, and present data-driven recommendations to senior stakeholders to scale online visibility and performance.