Senior Living Paid Media Lead - Remote

Blacksmith Agency LLC; Valparaíso; A distancia; CLP 68.226.000 - 87.719.000; Jornada completa

Descripción de la vacante

Blacksmith Agency is a remote, AI‑first digital agency seeking a Paid Media Manager for Senior Living. You will own paid media strategy, budgets and narratives for a portfolio of senior living clients, including multi-location operators and home care agencies.

You will lead campaign planning and optimization across major platforms, ensure accurate measurement, and guide the 90‑day roadmaps and client discussions. Collaboration with the client-facing team is key.

Formación

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns yourself.
• Proven ability to move ROAS, CPA or pipeline metrics you can walk us through.
• Experience in managing multiple clients within an agency setting.

Responsabilidades

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Handle budget allocation, bidding, targeting, testing and campaign pruning decisions.
• Set up conversion tracking and reliable attribution using GA4, Tag Manager and platform pixels.
• Develop the 90‑day and quarterly client roadmaps and narrate the numbers on calls.
• Drive account growth through retention, upsell and long-term client relationships.

Conocimientos

Google Ads

Meta Ads

Agency experience

English on calls

Senior living paid media

Descripción del empleo

Blacksmith Agency is a remote, AI‑first digital agency seeking a Paid Media Manager for Senior Living. You will own paid media strategy, budgets and narratives for a portfolio of senior living clients, including multi-location operators and home care agencies.

You will lead campaign planning and optimization across major platforms, ensure accurate measurement, and guide the 90‑day roadmaps and client discussions. Collaboration with the client-facing team is key.