Brand Manager

Clorox Company; Santiago; Híbrido; CLP 42.000.000 - 65.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive compensation

401(k) program

Health benefits

Flexible work environment

Learning opportunities

Half-day Fridays

Descripción de la vacante

Clorox Company in Chile is seeking a Brand Manager to lead the marketing strategy for the assigned product category. You will analyze category performance, develop business strategy, and oversee annual marketing plans and budgets in collaboration with Finance, Sales and Product Supply.

You will drive cross-functional projects, coordinate regional insights, and identify new opportunities with local and regional teams.

Formación

• University degree in a related field (Commercial/Industrial Engineering, Business Administration, Marketing)
• 5–8 years of professional experience in FMCG or consumer goods with exposure to brand management, category strategy, innovation or marketing
• Advanced English
• Strong analytical and business acumen with the ability to translate insights into actionable strategies
• Strong cross-functional leadership and influencing skills
• Excellent planning, organization and communication capabilities
• Experience partnering with Sales, Finance, Trade Marketing and Supply

Responsabilidades

• Analyze category performance to identify business opportunities, risks and challenges.
• Develop the business strategy for the assigned product category and monitor its execution.
• Lead cross-functional projects and initiatives across the categories under your responsibility.
• Develop and execute the annual marketing plan in line with the overall business strategy.
• Build and manage the annual business and marketing budget, analyzing volume, pricing, margins and investment, in partnership with Finance, Sales and Product Supply.
• Define the innovation and NRM plan, analyzing trends, projections and white spaces, while contributing to innovation and NRM strategy.
• Lead marketing initiatives from end to end, defining project objectives, advertising plans and media strategy.
• Coordinate cross-functional teams to ensure successful execution of marketing plans.
• Partner with local and regional teams to identify new business opportunities and monitor business strategy execution.
• Track key business and financial metrics, including volume, price, margin and profitability.
• Participate in divisional initiatives involving launches, advertising and brand architecture.
• Partner with Marketing Research to define and implement relevant market research studies.

Conocimientos

Advanced English

Analytical skills

Cross-functional leadership

Stakeholder management

Planning and organization

Communication

Educación

University degree in related field (Commercial/Industrial Engineering, Business Administration, Marketing)

Descripción del empleo

Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace

Your role at Clorox:

We’re looking for a Brand Manager to join our Marketing team in Chile

In this role, you will:

• Analyze category performance to identify business opportunities, risks and challenges.
• Develop the business strategy for the assigned product category and monitor its execution.
• Lead cross-functional projects and initiatives across the categories under your responsibility.
• Develop and execute the annual marketing plan in line with the overall business strategy.
• Build and manage the annual business and marketing budget, analyzing volume, pricing, margins and investment, in partnership with Finance, Sales and Product Supply.
• Define the innovation and PPA plan, analyzing trends, projections and white spaces, while contributing to innovation and NRM strategy.
• Lead marketing initiatives from end to end, defining project objectives, advertising plans and media strategy.
• Coordinate cross-functional teams to ensure successful execution of marketing plans.
• Partner with local and regional teams to identify new business opportunities and monitor business strategy execution.
• Track key business and financial metrics, including volume, price, margin and profitability.
• Participate in divisional initiatives involving launches, advertising and brand architecture.
• Partner with Marketing Research to define and implement relevant market research studies.

What we look for:

• University degree, preferably in Commercial Engineering, Industrial Civil Engineering, Business Administration, Marketing, or a related field.
• 5-8 years of professional experience, ideally within FMCG (Fast-Moving Consumer Goods) or consumer goods companies, with exposure to brand management, category strategy, innovation, or marketing.
• Advanced English.
• Strong analytical and business acumen, with the ability to translate insights into actionable strategies.
• Strong cross-functional leadership and influencing skills.
• Excellent planning, organization and communication capabilities.
• Experience managing multiple stakeholders and partnering with areas such as Sales, Finance, Trade Marketing and Supply.

Workplace type:

Hybrid, 3 days in the office, 2 days from home

Our values-based culture connects to our purpose and empowers people to be their best, professionally and personally. We serve a diverse consumer base which is why we believe teams that reflect our consumers bring fresh perspectives, drive innovation, and help us stay attuned to the world around us. That’s why we foster an inclusive culture where every person can feel respected, valued, and fully able to participate, and ultimately able to thrive.

Benefits we offer to help you be well and thrive:

• Competitive compensation
• Generous 401(k) program in the US and similar programs in international
• Health benefits and programs that support both your physical and mental well-being
• Flexible work environment, depending on your role
• Meaningful opportunities to keep learning and growing
• Half-day Fridays, depending on your location