DACH Business Development Lead - Bluetooth & IoT Solutions

Swatch Group; Marin-Epagnier; On-site; CHF 120,000 - 170,000; Full time

Job summary

Swatch Group in Marin-Neuchâtel, Switzerland, is seeking an experienced business development leader to drive the DACH region growth, identify opportunities, and align with BU targets. You will build relationships with OEMs, system integrators, distributors, and partners, guiding commercial negotiations and mentoring future sales talent.

The role is based at the headquarters with no remote work option. You will collaborate across BUs, marketing, and product teams, shaping go-to-market strategies

Responsibilities

• Develop and execute the business development strategy for the DACH region
• Drive sustainable revenue growth aligned with Business Unit targets
• Identify and win new business opportunities within target verticals
• Build strong relationships with OEMs, system integrators, distributors, and strategic partners
• Support the on-boarding and mentoring of future sales talents as the organization grows
• Identify opportunities and close deals as a result of the full sales cycle support
• Achieve and measure Biz Dev KPIs and ensure alignment with the Business Unit revenue targets
• Develop strategic account plans and regional growth strategies
• Identify new customers and market opportunities
• Conduct customer visits and maintain strong field presence across the region
• Represent the company at trade fairs
• Drive C-level interaction between EM and customers / eco-system partners
• Lead the commercial negotiations and drive the execution of development contracts with the different internal and external stakeholders (R&D, legal, quality and logistics)
• Work closely with BUs Product Management, and Development to refine go-to-market strategies
• Provide market feedback to influence product roadmap and innovation priorities
• Collaborate with Marketing Communication teams to support campaigns, and market positioning
• Interface effectively with Account Managers
• Understand customer application requirements and translate them into solution opportunities
• Promote Bluetooth Low Energy and ultra-low-power technologies in customer ecosystems
• Support customers during evaluation and early project phases

Job description

Swatch Group in Marin-Neuchâtel, Switzerland, is seeking an experienced business development leader to drive the DACH region growth, identify opportunities, and align with BU targets. You will build relationships with OEMs, system integrators, distributors, and partners, guiding commercial negotiations and mentoring future sales talent.

The role is based at the headquarters with no remote work option. You will collaborate across BUs, marketing, and product teams, shaping go-to-market strategies