Content & CRM Specialist (Ticketing)

UEFA; Vaud; Híbrido; CHF 90.000 - 120.000; A tiempo parcial

Descripción de la vacante

UEFA Events SA / Ticketing is seeking a Ticketing Content Writer & CRM Specialist to craft and optimize fan-facing ticketing communications for UEFA EURO 2028 and other finals. You will work with the communications team to ensure clear, consistent messaging across multiple channels and timelines.

This max-term role requires 4–6 years in content writing, native English, and a willingness to relocate to Switzerland/France.

Formación

• 4–6 years experience as a content writer, copywriter or similar role, ideally in sports.
• Native English writing skills required.
• Excellent writing and communication skills.
• Willingness to relocate to Switzerland/France and work with UEFA.
• Knowledge of football landscape is an advantage.

Responsabilidades

• Contribute to ticketing communication and storytelling strategy for UEFA events.
• Draft and edit ticketing content for emails, websites, portals, and social media.
• Ensure consistent terminology and messaging across channels.
• Plan marketing activities in line with the ticketing sales calendar.
• Evaluate and improve marketing content based on feedback and analytics.

Conocimientos

Content writing

Copywriting

Sports industry knowledge

Editing

Descripción del empleo

Job information

Division/Unit: UEFA Events SA / Ticketing

Contract type: Max-term

Location: Nyon (WFH up to one day per week)

Start date: 01/02/2027

End date: 31/07/2028

Main goal

The Ticketing Content Writer & CRM Specialist is responsible for creating, editing and optimising fan-facing ticketing communications and storytelling to ensure clear and consistent messaging across UEFA EURO 2028, UEFA club competition finals and other competitions serviced by the UEFA Ticketing unit.

Key Responsibilities

• Contributing to the development of UEFA's ticketing communication and storytelling strategy, ensuring fans clearly understand ticket sales processes, timelines and key updates
• Drafting and editing ticketing content for various external and internal communication channels (promotional and service email campaigns, websites, ticket sales portals, media releases, fact sheets, social media platforms etc.) in close collaboration with the communications team and other relevant stakeholders
• Ensuring that the communication strategy and terminology are applied consistently across all channels
• Identifying ticketing sales needs and planning marketing activities in accordance with the ticketing sales calendar
• Evaluating and improving marketing content and the strategy based on feedback and analysis

Requirements

Experience:

• from 4 to 6 years as a content writer, copywriter or in a similar role, ideally in the sports industry

Languages:

• English Native Speaker ( must-have)

Other requirements:

• Relocation to Switzerland/France is expected
• Knowledge of any other language would be an asset
• Excellent writing and communication skills
• Knowledge of the football landscape and wider sports industry would be an advantage
• Solid attention to detail

UEFA welcomes applications from all, actively working to ensure that we are an inclusive employer that finds the best candidate for our positions, regardless of aspects such as sex, gender identification, disability, age, sexual orientation, religion, ethnicity or nationality.