Brand Leader for AI: Remote, High-Impact

Jobgether; Schweiz; Remote; CHF 150.000 - 230.000; Vollzeit

Benefits dieser Stelle

Competitive compensation

Ownership

Remote flexibility

Team collaboration

Travel opportunities

High-impact environment

Creative autonomy

Zusammenfassung

Jobgether, a partner company, is seeking a strategic and hands-on Head of Brand based in Switzerland to establish a distinctive identity in the AI employee category. You will own the complete brand vision, from visual identity and messaging to creative direction and high-impact campaigns, shaping a narrative that presents AI as a capable, approachable colleague.

You will build and lead an in-house creative team, collaborate with leadership, and roll out the brand across websites, product

Qualifikationen

• Demonstrated experience taking a brand from an early stage through growth, with tangible examples of the brand systems and initiatives you have built.
• Proven track record of developing and executing campaigns that generate attention in competitive markets.
• Experience positioning a brand against significantly larger competitors.
• Ability to define creative direction and maintain high standards while remaining hands-on in the work.
• Experience building and leading creative teams, including establishing an effective balance between in-house capabilities and external agencies.
• Strong understanding of brand identity, storytelling, messaging, visual communication, and campaign development.
• Excellent communication skills, with the ability to express ideas clearly and defend creative decisions constructively.
• High level of autonomy, initiative, adaptability, and comfort operating in a fast-changing environment.
• Ability to work effectively in a small, high-trust team with minimal bureaucracy and a strong bias toward execution.

Aufgaben

• Own and evolve the complete brand system, including visual identity, brand voice, positioning, messaging, and creative standards.
• Develop a compelling brand narrative that communicates the product's human, capable, and collaborative nature.
• Plan and execute high-impact brand campaigns that generate awareness, attract attention, and strengthen market positioning.
• Differentiate the brand from major technology competitors and establish a distinctive presence in a crowded, rapidly evolving category.
• Lead the rollout of the new brand identity across the website, product experience, sales materials, and other customer touchpoints.
• Establish clear brand guidelines covering tone of voice, visual standards, and creative quality, ensuring consistent adoption across the organization.
• Build and lead an effective in-house creative team while determining which capabilities and projects should remain agency-supported.
• Maintain a high creative standard while remaining directly involved in producing and reviewing brand work.
• Monitor campaign impact and brand performance, using feedback and results to refine creative direction and future initiatives.
• Collaborate closely with leadership and other teams to ensure brand activities support broader growth objectives.

Jobbeschreibung

Jobgether, a partner company, is seeking a strategic and hands-on Head of Brand based in Switzerland to establish a distinctive identity in the AI employee category. You will own the complete brand vision, from visual identity and messaging to creative direction and high-impact campaigns, shaping a narrative that presents AI as a capable, approachable colleague.

You will build and lead an in-house creative team, collaborate with leadership, and roll out the brand across websites, product