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Taktical Digital
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Job summary
Taktical Digital is seeking a Senior Account Manager to play a vital role in managing client relationships and executing SEO campaigns. This position emphasizes client retention, campaign strategy, budget management, and mentorship within the team, contributing significantly to client portfolio growth.
Qualifications
- Proven experience in account management with a focus on SEO.
- Strong analytical skills to drive growth and optimize campaigns.
- Ability to manage client budgets and deliver ROI.
Responsibilities
- Develop and nurture client relationships to ensure successful SEO campaign execution.
- Identify upselling opportunities and develop strategies for account growth.
- Monitor campaign performance and provide strategic recommendations to clients.
Skills
Taktical’s Senior Account Managers play a vital role in our digital marketing efforts. This position is responsible for managing and nurturing client relationships, ensuring the successful execution of SEO campaigns, and driving growth in client portfolios.
They are able to service our largest, most complex accounts either as part of a team or independently, executing all requirements related to Account Management and SEO. They also provide guidance to team members and collaborate with leadership on broader strategic initiatives.
Client Relationship Management:
Serve as the primary contact for assigned clients, regardless of their needs or retainer size.
Develop and maintain strong, long-lasting client relationships.
Understand client goals and translate them into strategic initiatives.
Client Retention and Growth:
Identify opportunities for upselling and cross-selling services.
Develop strategies to expand accounts and increase revenue.
Campaign Strategy and Execution:
Work with cross-functional teams to develop tailored digital marketing strategies.
Plan, implement, and optimize SEO and Generative AI strategies.
Monitor campaign performance, analyze data, and recommend improvements.
Optimize account performance to meet or exceed client objectives based on industry standards.
Budget Management:
Manage client budgets effectively, maximizing ROI within constraints.
Provide regular budget updates and suggest adjustments as needed.
Reporting and Analysis:
Generate reports on campaign performance and KPIs.
Analyze data to identify trends and opportunities.
Present findings and strategic recommendations to clients.
Create at least two case studies annually highlighting successful campaigns.
Client Education:
Educate clients on industry trends and best practices.
Align SEO strategies with client business goals.
Quality Assurance:
Ensure high-quality service delivery and adherence to best practices.
Continuously improve client satisfaction.
Engage in inter-departmental QA and provide guidance on partnerships.
Mentorship:
Participate in cross-training with junior team members and other departments.
Share knowledge on quality service provision.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.
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