Trade Marketing Specialist

Apex Systems; Vancouver; Hybrid; CAD 60,000 - 75,000; Full time

Job summary

A marketing consultancy seeks a Trade Marketing Specialist to develop and execute retail marketing strategies. You will work with key account teams and manage creative assets. Candidates should have a degree in business or marketing and 3+ years of relevant experience. This position offers a remote work option within British Columbia, requiring occasional office presence in Vancouver.

Qualifications

• 3+ years of experience in consumer trade marketing or customer marketing.
• Experience in marketing, advertising, and branding with emphasis on retail.
• Knowledge of retail marketing principles and practices.
• CPG experience is a bonus.
• Equivalent combination of education and/or experience may be considered.

Responsibilities

• Drive implementation of Lottery trade marketing strategies.
• Develop promotional creative assets and operational plans.
• Coordinate execution of the Lotto Express retail strategy.
• Manage partner promotional calendars and asset dissemination.
• Identify process improvements within Lottery Ops.
• Provide insights to Manager, Trade Marketing.
• Stay current on retail industry trends and share best practices.

Skills

Consumer trade marketing

Retail marketing

Creative mindset

Time management

Interpersonal skills

Education

University degree in business or marketing

Tools

MS Office Suite

Adobe

Web-based programs

Job description

Trade Marketing Specialist at Apex Systems

Overview

The Trade Marketing Specialist is responsible for informing and executing on retail trade marketing strategies. Core responsibilities focus on facilitating the end-to-end development and execution of creative assets for programs, initiatives and offers within strategic partners within Lottery in collaboration with Enterprise Marketing.

Responsibilities

• In lock step with Key Account team, drive the implementation of the Lottery trade marketing strategy in collaboration with all Omni Marketing, Lottery Product, Field Sales, and Operational Teams.
• Accountable for the end-to-end development of promotional creative assets, operational logistical plans, and in-trade activation for Key Account initiatives. Serve as liaison between creative resources (internal & external), Operations, Channel and Key Account team.
• Coordinate the execution of the Lotto Express retail strategy in collaboration with Lottery Ops and field sales teams.
• Collect, manage, and maintain Key Account partner promotional capabilities such as partner promotional calendars, creative assets, creative spec sheets, etc. Disseminate key information to internal stakeholders.
• Identify opportunities to improve processes within Lottery Ops to ensure smooth planning and execution of all retail promotions.
• Provide key insights and recommendations to the Manager, Trade Marketing regarding opportunities to evolve tactics, improve results, or generate incremental revenues.
• Stay current on retail industry trends and share best practices and insights across the business.
• Perform other tasks as reasonably required by the BCLC Project Manager.

Qualifications

• A university degree or diploma in a related discipline such as business or marketing.
• 3+ years of recent, related experience in consumer trade marketing/customer marketing.
• Experience in marketing, advertising, and branding, with emphasis in retail marketing.
• CPG experience is a bonus.
• An equivalent combination of education and/or experience may be considered.
• Company has an existing (at time of submission) and ongoing contract with Candidate.

Preferred Skills

• Knowledge of principles and practices in retail marketing; strong business acumen.
• Ability to analyze business situations and develop solutions; proven consumer-centric marketing experience.
• Creative and innovative mindset; experience in agency management (advertising, media, experiential, merchandising).
• Excellent time management, ability to meet tight deadlines and multi-task with attention to detail.
• Flexible and able to work around dynamic schedules; excellent interpersonal, written and verbal communication skills.
• Strong computer skills (MS Office Suite, Adobe, web-based programs).
• Understanding of British Columbia gaming industry is an asset.

Schedule

The successful candidate will provide 37.5 hours per week, Monday to Friday between 8:00 am and 5:00 pm Pacific Time, excluding statutory holidays in British Columbia, or as otherwise agreed in writing.

Term

Engagement is expected to start on September 29, 2025 and last 6 months, with the possibility of extension.

Location

Remote within British Columbia; on-site one to two days per week at Vancouver Office: 2490 Virtual Way, Vancouver, BC V5M 0A6.

Equal Opportunity

Apex Systems is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, or any other characteristic protected by law. Qualified applicants with criminal histories will be considered in accordance with applicable law. If you require an accommodation, contact our Employee Services Department at the provided email or phone number.

Note: Apex Systems is part of ASGN Incorporated (NYSE: ASGN). See company-provided Welcome Packet for benefits, training, and resources.