Strategic Business Development Executive

Hook & Ladder; Calgary; On-site; CAD 60,000 - 90,000; Full time

Job summary

Hook & Ladder is seeking a Strategic Business Development Representative to lead sales efforts and build a lucrative client portfolio. The ideal candidate will possess strong B2B sales experience and a passion for consultative selling. This role provides an opportunity for uncapped earnings tied to performance with extensive training and support.

Benefits

Uncapped Earning Potential

90-day onboarding program

Access to sales collateral and tools

Extra bonuses and recognition for high performers

Growth Potential for sales leadership

Qualifications

• 5-7 years of B2B sales experience with full-cycle responsibility.
• Proven success in consultative and solution-based sales.
• Strong presentation and communication skills.

Responsibilities

• Own the full sales cycle from prospecting to closing.
• Generate and qualify new leads across multiple channels.
• Support client growth and partner with Client Success Managers.

Skills

Business Development

Sales Experience

B2B Sales

Marketing

Cold Calling

Sales Pipeline

CRM Software

Negotiation

Lead Generation

Tools

Salesforce

HubSpot

LinkedIn Sales Navigator

Job description

Drive Growth. Close Deals. Build Your Future.

Hook Ladder Digital isnt just another agencywere a high-performance growth partner helping bold brands across North America scale with speed and intention. We believe in empowering our team with the tools training and flexibility to win big.

Were looking for a Strategic Business Development Representative whos ready to step into a high-impact sales role and build a lucrative book of business from the ground up. If youre driven sharp and excited about ownership this is your chance to shape your futureand earn accordingly.

What Youll Do

As a Strategic Business Development Representative youll own the full sales cyclefrom prospecting to closingand help drive our next stage of growth.

• Prospect with Purpose : Generate engage and qualify new leads across multiple channels (phone email LinkedIn video).
• Close with Confidence : Deliver tailored proposals negotiate with clarity and close high-value accounts.
• Support Client Growth : Partner with Client Success Managers on upsells and renewals while deepening client relationships.
• Build Strategic Pipelines : Identify ICP-aligned targets and work closely with leadership to refine targeting strategies.
• Collaborate Cross-Functionally : Work with service leads and marketing to build smart customized solutions.
• Keep it Clean : Maintain accurate pipeline activity client data and notes using our CRM.
• Represent the Brand : Attend industry events webinars and networking opportunities to drive awareness and trust.

What You Bring to the Table

Were looking for a confident closer with strong business acumen and a track record of exceeding targets.

• 57 years of B2B sales experience with full-cycle responsibility
• Proven success in consultative and solution-based sales
• Strong presentation and communication skills
• Ability to work independently and manage your own pipeline
• Experience collaborating with technical or creative teams
• Comfortable using CRM systems and modern sales tools (HubSpot Monday Apollo LinkedIn Sales Navigator etc.)
• Bonus : Familiarity with Challenger Sale methodology or similar consultative frameworks
• A start-up mentalityresilient adaptable and results-drive

Whats In It For You

We reward impact not tenure. Whether youre commission-driven or looking for a hybrid model we align earnings with results.

• Base Performance-Based Commission : Uncapped Earning Potential
• Elite Sales Training : 90-day onboarding program with ongoing mentoring from senior leadership
• Sales Enablement : Access to sales collateral proposal templates lead magnets case studies and more
• Tools & Tech : Licenses for Apollo Loom Sales Navigator Line2 and Google Workspace
• Incentive Structure : Extra bonuses and recognition for high performers
• Growth Potential : This is a ground-floor opportunity to build a long-term sales leadership path with Hook Ladder

Who We Are

Hook Ladder Digital partners with multi-location restaurant retail and consumer brands to drive measurable growth through performance marketing CRM and strategic planning. Our team thrives on big ideas consistent execution and a culture of accountability and creativity.

Were passionate about building a team of winnerspeople who show up dig deep and love helping others grow. If that sounds like you lets talk.

Ready to Build Something That Lasts Heres how you apply :

1- Email Cynthia at with a subject line that stands out.

2- In the email explain why you are perfect for the job with a 60-seconds selfie video. The video does not need any fancy editing.

3- In the email include your resume and a link to your LI profile.

Hook Ladder Digital is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.

Required Experience :

Senior IC

Key Skills

Business Development,Sales Experience,B2B Sales,Marketing,Cold Calling,Sales Pipeline,Salesforce,Inside Sales,Customer relationship management,CRM Software,negotiation,Lead Generation

Employment Type : Contract

Experience : years

Vacancy : 1

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