Senior Media Relations Strategist | National Coverage (Hybrid)

Business Development Bank of Canada; Montreal; Hybrid; CAD 95,000 - 140,000; Full time

Benefits offered by this job

Flexible benefits including wellness &

Defined Benefit Pension Plan

Hybrid work model

Paid vacation

Five personal days

Sick days

Office closed December 25 to January 1

Hybrid work model

Job summary

BDC, the bank for Canadian entrepreneurs, is seeking a seasoned media relations professional to lead national media initiatives and craft compelling stories that support the organization's business objectives.

Reporting to the Head of Media Relations within the Strategy team, you will manage media requests, build a journalist network across Canada, and advise senior executives on communications in a fast-paced, highly visible environment.

Qualifications

• Bachelor's degree in communications, public relations, journalism, political science or a related field.
• 10 to 15 years of experience in media relations.
• Agency experience strongly desired.
• Experience with a Crown corporation or financial institution is a strong asset.
• Proven ability to gain high-impact media coverage through proactive relationship building.
• Extensive network of Canadian journalists and media contacts.
• Bilingual in French and English with excellent written and verbal skills.
• Strategic thinker with a 360° perspective and ability to connect media opportunities to corporate goals.

Responsibilities

• Lead national media relations initiatives and develop compelling stories.
• Manage issues and provide strategic advice to senior executives.
• Build and maintain a national journalist network across Canada.
• Collaborate with public relations, government relations, social media and stakeholder teams for integrated communications.
• Coordinate proactive and reactive media outreach and announcements.

Skills

Media relations

Strategic communications

Public relations

Stakeholder relations

Education

Bachelor's degree in communications/public relations/journalism/political science

Tools

Media monitoring tools

Job description

BDC, the bank for Canadian entrepreneurs, is seeking a seasoned media relations professional to lead national media initiatives and craft compelling stories that support the organization's business objectives.

Reporting to the Head of Media Relations within the Strategy team, you will manage media requests, build a journalist network across Canada, and advise senior executives on communications in a fast-paced, highly visible environment.