Senior Lead Gen Specialist for B2B Growth & Automation

YaaLk Technologies; Kelowna; On-site; CAD 55,000 - 75,000; Full time

Job summary

A digital marketing firm in Canada is seeking an Experienced Lead Generation Specialist to develop and execute multi-channel campaigns. Responsibilities include collaborating with sales, managing email and social media campaigns, and optimizing performance. Ideal candidates have over 3 years in lead generation, strong analytical skills, and experience with HubSpot. This role provides growth opportunities in a dynamic team environment.

Qualifications

• 3+ years of experience in demand lead generation or digital marketing.
• Strong analytical skills and experience using analytics tools like Google Analytics.
• Experience with e-commerce marketing required.

Responsibilities

• Develop and execute lead generation campaigns across various channels.
• Collaborate with sales/marketing teams to identify target audiences.
• Manage and optimize email and social media advertising campaigns.

Skills

Lead generation

Digital marketing

Analytical skills

Communication skills

B2B marketing

Tools

HubSpot

Zapier

Google Analytics

Job description

A digital marketing firm in Canada is seeking an Experienced Lead Generation Specialist to develop and execute multi-channel campaigns. Responsibilities include collaborating with sales, managing email and social media campaigns, and optimizing performance. Ideal candidates have over 3 years in lead generation, strong analytical skills, and experience with HubSpot. This role provides growth opportunities in a dynamic team environment.