B2B Marketing Campaign Lead (Events & Demand Gen)

Russell Tobin; Toronto; Sur place; CAD 60 000 - 80 000; Plein temps

Résumé du poste

A leading marketing firm in Toronto is seeking a talented marketing professional to support its Demand Center. This role involves collaborating with campaign managers to drive effective marketing strategies and generate revenue opportunities. The ideal candidate has 2–4 years of B2B marketing experience, particularly in event marketing or demand generation, and strong analytical and communication skills. Experience with automation tools like Marketo is essential to ensure successful campaign execution.

Qualifications

• 2–4 years in B2B Marketing, ideally field marketing, event marketing, or demand generation.
• Strong analytical skills and experience synthesizing data.
• Ability to manage multiple priorities and meet deadlines.

Responsabilités

• Support the Demand Center Leaders in developing and executing marketing plans.
• Create campaign assets and manage internal resources.
• Monitor campaign metrics to ensure delivery of qualified sales leads.

Connaissances

B2B Marketing

Experience with Marketing Automation Platforms

Analytical Skills

Strong Communication Skills

Outils

Marketo

Description du poste

A leading marketing firm in Toronto is seeking a talented marketing professional to support its Demand Center. This role involves collaborating with campaign managers to drive effective marketing strategies and generate revenue opportunities. The ideal candidate has 2–4 years of B2B marketing experience, particularly in event marketing or demand generation, and strong analytical and communication skills. Experience with automation tools like Marketo is essential to ensure successful campaign execution.