Senior Account Director

PUSH Media; Toronto; On-site; CAD 120,000 - 180,000; Full time

Job summary

PUSH Media is seeking a Senior Client leader to own a portfolio of agency accounts and drive growth. You will connect strategy, creative, media and operations into one high-impact team.

You’ll stay calm under pressure, structure your work, and focus on client outcomes, not just updates. You’ll bring strong media fundamentals, sharp commercial judgment and data-driven recommendations to clients.

Qualifications

• 7–10 years in a client leadership role at an agency or similar environment.
• Proven track record in growing profitable accounts and forecasting budgets.
• Experience overseeing media strategies across traditional and digital channels.
• Strong understanding of media math, reach, frequency, CPMs, attribution and KPIs.
• Experience coordinating cross-functional teams across strategy, creative, media and operations.
• Excellent executive presence with conflict and escalation management.
• Hands-on new business experience: pitches, renewals, expansions.
• Familiarity with AI developments and applying them to client outcomes.

Responsibilities

• Lead a group of client accounts day to day, owning delivery and growth.
• Provide day-to-day executional excellence and fast issue resolution.
• Translate client goals into clear KPIs and briefs for planning.
• Spot growth opportunities and drive activation.
• Oversee integrated media strategies and planning across channels.
• Review and approve media plans to ensure strategic alignment.
• Partner with buying and activation teams for on-time, on-budget execution.
• Lead campaign reporting and post-campaign analysis to tell a compelling ROI story.
• Manage client budgets, billing, and scopes of work with Finance.
• Support new business pitches and renewals as a senior sponsor.
• Coach and develop team members.
• Develop PUSH’s AI capabilities across clients via STRATIS.

Skills

Client leadership

Traditional media

Digital media

Forecasting

Strategic thinking

Cross-functional collaboration

Executive presence

New business

AI / data-driven decisions

Tools

Vividata

Media Radar

Comscore

AI tools (ChatGPT/Claude/Copilot)

Job description

PUSH Media is an independent North American agency that brings performance and brand media together under one roof. We help clients grow by connecting strategy, media planning/buying, creative and analytics into one coordinated team, so every plan is built around real business outcomes. Our proprietary STRATIS platform puts AI to work across planning, insight, and reporting, helping our teams move faster and make sharper decisions for clients.

The role

We're looking for a Senior Client leader to own a portfolio of agency accounts and grow them. You'll be the person clients trust to connect strategy, creative, media, and operations into one coordinated team.

You're calm under pressure, structured in how you work, and focused on client outcomes, not just status updates. You bring strong media fundamentals, sharp commercial judgment, and the confidence to defend a recommendation with data. You are inspired by the speed that new technologies are bringing results forward and enabling better planning decisions.

What you'll do

• Lead a group of client accounts day to day, owning delivery, client satisfaction, and account growth.
• Provide day to day executional excellence with the ability to resolve complex client issues with clarity and speed.
• Translate client business goals into clear communication objectives, KPIs, and media briefs for the planning team.
• Spot growth opportunities inside accounts and take them from idea to activation.
• Oversee the development of integrated media strategies and plans across traditional and digital channels, from audience insight through channel mix and budget allocation.
• Review and approve media plans, flowcharts, and recommendations before they go to clients, making sure they are strategically sound and accurately aligned with briefs
• Partner with buying and activation teams so plans are executed as approved, on time and on budget.
• Oversee campaign reporting and post-campaign analysis that tells a story: results, ROI, learnings, and recommended optimizations.
• Manage client budgets, billing, and scopes of work, working with Finance on budgets, forecasting and reconciliation.
• Lead and support new business pitches and renewals as a senior sponsor.
• Coach and develop team members
• Develop PUSH’s AI capabilities across clients through our proprietary STRATIS platform.

What you bring

• 7-10 years in a client leadership position at the agency level with a solid working knowledge of traditional and digital media channels.
• A track record of retaining, growing, and running profitable accounts, including forecasting and scope management.
• Experience with oversight for media strategies and plans that deliver against business outcomes, including channel mix and budget allocation decisions.
• A solid grasp of media math, audience research, and measurement, including reach and frequency, CPMs, attribution, and performance KPIs.
• Experience organizing cross-functional teams across strategy, creative, media, and operations to deliver on client outcomes.
• Strong executive presence and confidence managing conflict and escalations.
• Hands-on new business experience: pitches, renewals, and expansions.
• Experience coaching and developing future client leaders.
• An understanding of AI developments in the market and how they bring a mix of efficiency and outcomes to both internal ways of working as well as supporting client outcomes

Tools

• A working knowledge of research tools such as Vividata, Media Radar, Comscore and other industry specific tools
• Experience working with ChatGPT, Claude, CoPilot or similar AI tools