Search Director

OMD; Toronto; On-site; CAD 90,000 - 120,000; Full time

Job summary

A leading advertising firm is seeking a Search Director in Toronto, Ontario. This role involves overseeing strategic planning and implementation of paid search initiatives for various clients. The successful candidate will manage client relationships while leading a team of search professionals, driving innovation, and ensuring campaign success. With a minimum of 8 years of experience required, this full-time position is perfect for someone with a strong analytical mindset and proven team management skills.

Qualifications

• 8+ years of experience in a complex, technical product environment.
• Proven management experience of at least five years.
• In-depth understanding of search media campaign management.

Responsibilities

• Oversee campaign success and client stewardship.
• Manage, lead, and grow a team of search professionals.
• Engage clients to understand their business objectives.

Skills

Team management

Client relationship building

Analytical thinking

Communication skills

Data-driven mindset

Job description

Overview

Search Directors oversee the strategic planning and complete implementation across paid search initiatives for assigned clients. The position handles client stewardship and is responsible for all aspects of campaign success. Directors work with the integrated media, creative and data teams across national offices. Directors must have deep search experience as well as multichannel expertise with excellent client management skills.

Responsibilities

Client Management

• Completely own senior client relationships to continually stay abreast of priorities and business objectives
• Engage with clients to build a strong understanding of their needs and how they can best utilize search media for their competitive advantage
• Oversee and provide guidance on long‑term strategic plans respectively of the client’s business goals including but not limited to annual and quarterly planning, QBRs and EOC reports
• Oversee and contribute to in‑person meetings on a monthly/quarterly basis to build and maintain a deep rooted partnership driving excitement for paid search opportunities
• Uncover/understand objectives, challenges and needs by performing regular client needs assessments, check‑ins and interfacing regularly with senior level
• Stay abreast of and disseminate relevant industry trends to keep the brand at the top of the latest paid search opportunities
• Foster a deep rooted understanding for the OMD business proposition and be able to clearly communicate the value to the clients

Team Management

• Manage, lead and grow a team of 2‑3 search professionals varying in roles and responsibilities
• Allocate resources to allow for both meeting the client’s current needs but also investing and focusing efforts for future growth
• Lead the development and implementation of internal process and quality control initiatives that ensure error‑free execution of all tasks
• Facilitate communication and process between team and internal as well as external stakeholders to collectively attain client objectives
• Act as the main point of escalation for the internal and external teams to quickly troubleshoot questions, concerns, or challenges
• Participate in weekly team meetings to provide insight into leadership viewpoints, client priorities and industry trend updates
• Analytical ability to extract insight/actions from data and relate the “story” back to client’s business goals
• Lead innovation and vision‑regarding new search products and enhancements
• Identify and test new channels and search products, highlighting results and sharing across organization and with external clients
• Negotiate partnership opportunities on behalf of the client to ensure the most value for the respective investment
• Partner with publishers to influence roadmap and future product rollouts on respect of client business goals

Qualifications

• Outstanding ability to manage and develop a cohesive team in a fast‑paced environment while maintaining a high level of stress tolerance
• Eager to deliver best‑in‑class search, transformational attitude
• Obsessed with data and with a growth/performance mindset
• Excellent relationship building with internal and external stakeholders
• Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points of view
• Trusted advisor to senior client and be seen as a vital part of their team; represent the voice of the client within OMD
• Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills.
• High levels of integrity, autonomy, and self‑motivation
• Demonstrated ability to manage client relations including handling difficult client situations to optimal results for both the client and the company
• 8+ years of experience in a complex, technical product environment, including at least five years of management experience
• In‑depth understanding of search media campaign management and optimization practices
• Be a proactive self‑starter with experience leading large accounts within an agency in an integrated fashion (collaboration, data sharing, co‑leading efforts focused on client satisfaction, growth, performance vs KPI’s)

Seniority level

Director

Employment type

Full‑time

Job function

Advertising

Industries

Advertising Services

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