Sales & Marketing Coordinator

Eastlink; Halifax; Hybrid; CAD 42,000 - 62,000; Full time

Job summary

Eastlink is seeking a Sales & Marketing Coordinator to support consumer sales and regional marketing initiatives through administrative coordination, event support, and data management. You will help ensure sales teams have the tools, materials, and information needed to drive growth and success across the Maritimes region.

The role is on-site, with participation in regional events, home shows, and occasional travel.

Qualifications

• Strong organizational and project coordination skills.
• Excellent written and verbal communication skills.
• Strong analytical skills with the ability to interpret data.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.

Responsibilities

• Assist in planning, organization, and execution of regional home shows, community events, and sales events.
• Attend events and home shows as a representative of Eastlink.
• Coordinate event logistics, including booth setup, staffing, registrations, and post-event follow-up.
• Ensure sales teams have the required marketing materials and support to maximize event effectiveness.
• Track event performance, team feedback, and sales breakage.
• Collect, analyze, and report on sales performance data across the region.
• Prepare regular sales reports and dashboards utilizing internal reporting systems.
• Monitor channel metrics and targets, and identify trends, opportunities, and areas for improvement.
• Support territory analysis and sales performance evaluations.
• Create and maintain reporting tools and databases to support sales and marketing activities.
• Generate reports and analytics to support business planning and performance measurement.
• Contribute ideas to improve sales processes.
• Coordinate and administer regional marketing activities.
• Order, track, and distribute marketing materials, promotional items, signage, and sales collateral to regional sales teams.
• Maintain inventory of marketing assets and ensure materials are current and available.
• Coordinate vendor relationships related to promotional products, print materials, and event resources.
• Work in partnership with National Marketing on marketing calendars and coordinate project timelines.
• Strong organizational and project coordination skills.
• Excellent attention to detail and ability to manage multiple priorities.
• Strong analytical skills with the ability to interpret and present data.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
• Excellent written and verbal communication skills.
• Strong customer service mindset and professional demeanor.

Skills

Organizational skills

Project coordination

Analytical skills

Communication skills

Customer service mindset

Tools

Excel

PowerPoint

Job description

Designated office:

On-site - working all 5 days per week in the Office

This position is:

On-site - working all 5 days per week in the Office

Reporting To: Manager Partner & Maritimes Sales

The Sales & Marketing Coordinator supports the execution of consumer sales and regional marketing initiatives through administrative coordination, event support, marketing material management, sales reporting, and data administration. This role is responsible for ensuring consumer sales teams have the tools, resources, and information needed to drive business growth. The successful candidate will combine strong organizational skills with analytical capabilities to support both day-to-day operations and strategic decision-making.

Responsibilities:

Event & Home Show Coordination

• Assist in the planning, organization, and execution of regional home shows, community events, and sales events.
• Attend events and home shows as a representative of Eastlink.
• Coordinate event logistics, including booth setup, materials, staffing schedules, registrations, and post-event follow-up.
• Ensure sales teams have the required marketing materials and support to maximize event effectiveness.
• Track event performance, team feedback, and sales breakage.
• Collect, analyze, and report on sales performance data across the region.
• Prepare regular sales reports and dashboards utilizing internal reporting systems.
• Monitor channel metrics and targets, and identify trends, opportunities, and areas for improvement.
• Support territory analysis and sales performance evaluations.

Data Management

• Create and maintain reporting tools and databases to support sales and marketing activities.
• Generate reports and analytics to support business planning and performance measurement.
• Contribute ideas to improve sales processes.

Marketing & Administrative Support

• Coordinate and administer regional marketing activities.
• Order, track, and distribute marketing materials, promotional items, signage, and sales collateral to regional sales teams.
• Maintain inventory of marketing assets and ensure materials are current and available.
• Coordinate vendor relationships related to promotional products, print materials, and event resources.
• Work in partnership with National Marketing on marketing calendars and coordinate project timelines.
• Strong organizational and project coordination skills.
• Excellent attention to detail and ability to manage multiple priorities.
• Strong analytical skills with the ability to interpret and present data.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
• Excellent written and verbal communication skills.
• Strong customer service mindset and professional demeanor.

Working Conditions:

• Primarily office-based with occasional travel within the region.
• Participation in evening and weekend events, and home shows as required.
• Valid driver's license and access to reliable transportation may be required.

Key Success Measures:

• Timely and accurate delivery of marketing materials and sales support resources.
• Successful coordination and execution of regional events and home shows.
• Accuracy and integrity of sales and customer data.
• Quality and timeliness of sales reporting and analysis.
• Positive support and service provided to consumer sales teams and regional leadership.

About Eastlink

Eastlink is proudly family-owned and headquartered in Halifax, Nova Scotia. After more than 50 years, we’ve grown from a small-town startup into one of Canada’s Best Managed companies without losing our entrepreneurial edge. We move fast. We try new things. We care about doing right by our customers, and we’re not afraid to take a different approach to make that happen.

Why Work With Us

We could say we’re not your typical telecom, but what makes us different is how we operate day to day. At Eastlink, we’re a tight-knit team all working toward common goals. We’re big enough to do meaningful work, but small enough that you can actually make your mark. You won’t get stuck waiting for layers of approval or years of tenure to make an impact! We believe in getting involved, speaking up, and figuring things out together. We’re always listening, learning, and adapting because our customers (and our people) expect us to. And just like we invest in our network, we invest in you, with intention and for the long run.

We’re committed to building a workplace where everyone feels they belong. We embrace diversity, inclusion, equity, and accessibility throughout all levels of the organization and encourage members of equity groups to self-identify during the application process.

Get your career started with us and stay with us, your journey begins here!