Remote VP of Marketing: Cybersecurity Growth Leader

Talantir; Canada; Remote; CAD 170,000 - 200,000; Full time

Benefits offered by this job

Work-from-home flexibility anywhere in

GRSP matching

Employer-paid benefits for you and你的家族

Generous vacation and personal days

Competitive compensation

Job summary

Packetlabs in Canada seeks a Vice President of Marketing to architect a scalable go-to-market engine and lead both strategy and hands-on execution. You will shape market positioning, demand generation, and brand credibility while guiding a high-performing team and cross-functional partners to drive sustainable revenue growth.

The role emphasizes disciplined execution, data-driven decision-making, and strong collaboration with executive leadership to align strategy with measurable pipeline and

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 10+ years in marketing with meaningful senior leadership experience owning strategy, team performance, and revenue contribution.
• Strong understanding of the cybersecurity market, customer needs, and competitive landscape.
• Proven track record of building and executing marketing strategies that drive measurable pipeline and revenue growth.
• Excellent communication and interpersonal skills to influence across functions and levels.

Responsibilities

• Lead Marketing Strategy & Market Positioning and translate business goals into GTM plans.
• Scale demand-gen for a consistent, qualified pipeline across channels and ABM with Sales.
• Position Packetlabs as an authority in advanced penetration testing and protect brand credibility.
• Build and coach a high-performing marketing team with clear ownership and processes.
• Foster cross-functional alignment with Sales, BD, R&D, and Service evolution.
• Manage the marketing budget, measure impact, and optimize for outcomes.

Skills

Leadership

Strategic Marketing

Analytics & Metrics

Communication

Education

Bachelor’s degree in Marketing / Business Administration

MBA preferred

Tools

Hubspot

Marketing automation

SEO (AEO)

Google

LinkedIn

Bing

Facebook

Reddit

Job description

Packetlabs in Canada seeks a Vice President of Marketing to architect a scalable go-to-market engine and lead both strategy and hands-on execution. You will shape market positioning, demand generation, and brand credibility while guiding a high-performing team and cross-functional partners to drive sustainable revenue growth.

The role emphasizes disciplined execution, data-driven decision-making, and strong collaboration with executive leadership to align strategy with measurable pipeline and