Remote Paid Media Lead for Veterinary & Multi-Clinic Growth

Blacksmith Agency LLC; Halifax; Hybrid; CAD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency, an AI-first digital agency, is seeking a Paid Media Manager (Veterinary) to own paid media for a portfolio of veterinary clients. This remote role serves Canada, South Africa, or the USA, and you will own targeting, budgeting, roadmap and client storytelling.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, oversee bidding, testing and attribution, build 90-day roadmaps, and drive growth through retention and upsell.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvement across multiple clients.
• Agency experience managing several clients concurrently.
• Clear spoken English with US clients on live calls.
• Veterinary or multi-location business experience is a strong plus.

Responsibilities

• Own paid media for veterinary clients across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking and attribution you can trust: GA4, Tag Manager and platform pixels.
• Develop the 90 day and quarterly roadmaps for each client and report the numbers.
• Drive account growth: retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English on calls

Campaign optimization

Tools

GA4

Tag Manager

Platform pixels

Job description

Blacksmith Agency, an AI-first digital agency, is seeking a Paid Media Manager (Veterinary) to own paid media for a portfolio of veterinary clients. This remote role serves Canada, South Africa, or the USA, and you will own targeting, budgeting, roadmap and client storytelling.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, oversee bidding, testing and attribution, build 90-day roadmaps, and drive growth through retention and upsell.