Remote B2B Marketing Lead for Growth Campaigns

Total e Integrated

Toronto

On-site

CAD 70,000 - 95,000

Full time

14 days+

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Benefits offered by this job

Flexible health spending account

GTA-based company events

Company-provided laptop

Job summary

Total e Integrated (TEI) is hiring a Senior Marketing Coordinator to support the full marketing function for our B2B software serving the golf and hospitality industry. You will drive lead generation, brand awareness, and sales pipeline across the full funnel—from cold outreach to warm nurture—by executing campaigns, producing content, and contributing ideas with a high degree of independence.

You will also support client-related marketing requests, stay current on AI trends, and own the content

Qualifications

3–5+ years of experience in a marketing coordination or similar role.
Demonstrated experience in B2B marketing, ideally software/SaaS.
Proven ability to plan campaigns and own execution.
Experience in lean teams wearing multiple hats.
Portfolio or examples of campaigns, content, or creative work.
Full-funnel fluency across awareness to conversion.
Experience with conversion-focused content (emails, landing pages, ads).

Responsibilities

Collaborate with leadership to ideate and execute end-to-end B2B campaigns across the full funnel.
Create content and manage cold outreach, nurture, and lifecycle campaigns.
Develop organic social and content campaigns on LinkedIn and other platforms.
Produce marketing content, AI-generated assets, and repurpose long-form content.
Support sales with collateral, emails, and campaign assets.
Coordinate content calendars and track campaign performance.
Maintain campaigns and surface insights for future decisions.