Personal Banking Advisor - Grande Prairie Westview

ATB Financial; Grande Prairie; On-site; CAD 60,000 - 80,000; Full time

Job summary

A financial institution in Grande Prairie is seeking a Personal Banking Advisor to provide customized financial guidance to high-net-worth clients. This role emphasizes building strong client relationships, driving sales, and promoting digital tools to enhance clients’ financial well-being. The ideal candidate will have 3-5 years of retail banking experience and a strong understanding of various lending products. Join us to make a meaningful impact on clients’ lives and help them achieve their financial aspirations.

Qualifications

• 3–5 years of experience in retail banking or similar field.
• Ability to deliver exceptional client experiences.
• Comprehensive understanding of lending products including mortgages and personal loans.

Responsibilities

• Provide tailored financial guidance to high-net-worth clients.
• Cultivate strong client relationships through proactive outreach.
• Guide clients towards suitable savings and lending products.
• Collaborate with internal partners to address client needs.
• Promote digital tools to enhance client experience.
• Act as a community ambassador for ATB Financial.
• Ensure data privacy and compliance with regulations.
• Achieve personal sales targets and contribute to branch success.

Skills

Sales skills

Client relationship building

Financial product knowledge

Digital tool proficiency

Education

Post-secondary degree/diploma in finance or business

Completion of CSI Personal Financial Services Advice (PFSA)

Job description

About

At ATB, we exist to make it possible for our clients, team members and communities. Our purpose is more than aspirational. It's a real commitment we live every day through our values (what we call the ATB ID).

Life at ATB is about more than work. In fact, we’re consistently recognized as one of Canada's top employers thanks to our high‑care, high‑performance culture, upheld by the three commitments we make to our team members:

• Impact in action: No matter where you are in the organization, you’re empowered to make an impact in the lives of our clients and communities.
• Thrive together: We want you—the unique, authentic you—to feel safe and celebrated at work. We’re on a continuous journey to build the most flexible and inclusive programs.
• Ready for tomorrow: We want to enable your success through interesting and challenging work, performance enablement, and learning and development.

About The Role

Elevate Your Career as a Personal Banking Advisor at ATB Financial!

At ATB Financial, we’re more than just a bank; we’re a catalyst for financial well‑being and a partner in realizing Albertans’ aspirations. We’re seeking a dynamic Personal Banking Advisor to join our team and make a meaningful impact on the lives of our clients, especially those with higher net worth.

Additional Information

• This role requires occasional Saturday shifts on a rotating basis.
• This role is based out of the Grande Prairie Westview branch but may be required to travel to neighbouring branches.

As ATB’s Next Personal Banking Advisor, You Will

• Be a Trusted Financial Partner: Offer customized guidance and solutions tailored to the specific financial situations of high‑net‑worth clients. Proactively interact with these clients to ascertain their financial objectives and risk appetite, and identify situations requiring escalation due to complexity.
• Build Lasting Relationships: Cultivate strong client relationships through consistent communication, follow‑ups, and proactive outreach. Expand your client base by attracting new clients, building a strong sales pipeline and deepening existing connections.
• Drive Sales with Expertise: Guide retail personal and business clients toward the right savings, investment, and lending products for their short‑ and long‑term goals. This includes registered and non‑registered investments, credit cards, and complex credit/lending products like mortgages and HELOCs.
• Connect and Collaborate: Demonstrate critical thinking to address complex client needs, connecting with internal partners to leverage ATB’s full suite of services.
• Champion Digital Innovation: Be a subject‑matter expert in ATB’s digital and omnichannel adoption, promoting digital tools and educating clients on their use. Embrace new technologies to enhance efficiency and the client experience.
• Be a Community Ambassador: Demonstrate cultural sensitivity and self‑awareness, investing in community involvement and representing ATB in the market.
• Act with Integrity: Ensure data privacy and security, and optimize risk and compliance management by adhering to regulatory requirements.
• Achieve Success: Achieve personal sales targets and goals, building a strong sales pipeline to contribute to the success of the branch, market, and overall business.

Skills, Experience & Requirements

Who You Are

You forge meaningful connections with clients, personalize your understanding of their needs, and offer thoughtful guidance to build their financial confidence. You thrive in collaborative environments, embrace new technologies, and are committed to continuous learning. You possess strong sales skills and approach complex problems with curiosity and a focus on the client experience.

What You Bring

• 3–5 years of experience in identifying and converting a sales pipeline, delivering exceptional client experiences.
• Relevant experience in the retail banking industry or a similar field.
• Completion of CSI Personal Financial Services Advice (PFSA).
• A comprehensive understanding of a diverse range of lending products, including but not limited to residential mortgages, various types of loans (personal), credit card offerings and lending solutions. This experience encompasses familiarity with product features, eligibility criteria, and the lifecycle of these financial instruments.
• Post‑secondary degree/diploma in finance, business administration, or relevant work experience.

Ready to reimagine possibilities and make a difference?

Join ATB Financial and help our clients thrive! If you don’t meet all the requirements on the list, a resume only goes so far in expressing who you are and the unique perspectives you bring. If you believe your skills and experience align with the role—but you might not check all the boxes— we want to hear from you. We encourage candidates from all work backgrounds, equity‑seeking communities and experience levels to apply. If you’re seeking a career where your drive, perspective and growth are celebrated, we want to hear from you.

We’re dedicated to building a workforce reflective of those within our communities, and a culture where our team members are equipped with what they need to succeed—their way. Part of creating an inclusive workplace is recognizing our role in advancing Truth and Reconciliation. We are committed to meeting and exceeding the standards set out in the Partnership Accreditation in Indigenous Relations program created by the Canadian Council for Aboriginal Business.

What happens next?

If you are shortlisted, you’ll hear from us after the posting closes. Check out our How We Hire page to learn more about our hiring process. If you need any accommodations throughout this process, please let us know at [e-mail].

Stay in touch

We’re excited that you’re interested in a career with ATB. Follow us on LinkedIn, Facebook and Instagram to learn more about what our team is up to.