PPC Manager, Multifamily (Remote, Winnipeg)

Blacksmith Agency LLC; Winnipeg; Remote; CAD 119,000 - 168,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager, Multifamily to own paid media for multifamily clients across Google Ads, Meta, LinkedIn, and Microsoft Ads. You’ll manage budgets, bidding, testing, and reporting on calls with clients from a remote setup.

You bring 3+ years of hands-on PPC experience in agencies, a proven track record of ROAS/CPA improvements, and strong English communication with US clients. Remote role across North America and other regions.

Qualifications

• 3+ years hands-on experience in Google Ads and Meta platforms.
• Agency experience managing multiple clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for multifamily accounts.
• Handle budget allocation, bidding, targeting, and creative testing; decide when to kill a campaign.
• Set up conversion tracking with GA4, Tag Manager and platform pixels to ensure trustworthy attribution.
• Develop 90-day and quarterly roadmaps for each client and present the numbers behind performance.
• Drive account growth through retention, upsell, and long-term client relationships.

Skills

Google Ads

Meta

Agency experience

English communication

Multifamily paid media

Tools

GA4

Tag Manager

Conversion pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.