Marketing Specialist

UC Auto Ltd.; Richmond; On-site; CAD 45,000 - 60,000; Full time

Benefits offered by this job

Competitive pay structure

Fast-growing company with advancement 

Supportive team culture and management

Coffee, snacks, parking, vehicle DIScO

Job summary

UC Auto Ltd. is seeking a Marketing Specialist in Richmond, BC to drive lead generation and digital marketing efforts for a fast-growing used car dealership. You will craft content, manage social channels, and optimize vehicle listings across multiple platforms.

You'll collaborate with sales and leadership to improve customer experience, track performance metrics, and contribute to growth while maintaining a customer-first approach and a transparent, fast-paced work environment.

Qualifications

• 1-2 years' experience in marketing (automotive industry an asset).
• Proficient in Google Analytics, Meta Suite, and related tools.
• Familiarity with Auto Trader, CarGurus, and similar platforms is a plus.
• Creative, detail-oriented, and a strong communicator.
• Self-driven with excellent time management and multitasking skills.
• Valid Class 5 driver's license; able to work on-site and in the field.

Responsibilities

• Support business growth through targeted marketing programs.
• Generate and qualify leads via calls, emails, social media, and other channels.
• Manage daily social media channels with strategic contents and engagements.
• Manage inventory systems and update listings across all platforms.
• Create SEO-optimized listings with quality photos, videos, and descriptions.
• Track and report key metrics such as engagement, conversions, and campaign performance.
• Collaborate with sales and leadership to improve customer experience.

Skills

Lead generation

Digital marketing

Content creation

Communication

Time management

Multitasking

Tools

Google Analytics

Meta Suite

Auto Trader

CarGurus

Job description

Job Description

Join Our Award Winning Team! UC Auto Ltd., proud winner of the 2025 AutoTrader Best Priced Dealer Award in BC, is one of the province's fastest-growing used car dealership companies, facilitating over 300 vehicles each month. We're known for our fast, transparent, and customer-first approach, offering a wide range of brands to match every budget and lifestyle. As we continue to expand, we're looking for driven Marketing Specialist who are ready to grow their careers, deliver exceptional service, and be part of a team that values success and growth.

What You'll Do

As a Marketing Specialist, you will drive lead generation, digital marketing, customer engagement, and content creation to strengthen the dealership's visibility, brand, and sales. Duties include:

Work Schedule

• 8-hour shifts
• Two days off each week, scheduled on a flexible basis

Key Responsibilities

• Support business growth through targeted marketing programs
• Generate and qualify leads via calls, emails, social media, and other channels
• Manage daily social media channels with strategic contents and engagements
• Manage inventory systems and update listings across all platforms
• Create SEO-optimized listings with quality photos, videos, and descriptions
• Track and report key metrics such as engagement, conversions, and campaign performance
• Collaborate with sales and leadership to improve customer experience

Requirements

• 1-2 years' experience in marketing (automotive industry an asset)
• Proficient in Google Analytics, Meta Suite, and related tools
• Familiarity with Auto Trader, CarGurus, and similar platforms is a plus
• Creative, detail-oriented, and a strong communicator
• Self-driven with excellent time management and multitasking skills
• Valid Class 5 driver's license; able to work on-site and in the field

Benefits & Perks

• Competitive pay structure
• Fast-growing company with advancement opportunities
• Supportive team culture and approachable management
• Coffee, snacks, employee parking and vehicle discounts

Contact Information

Phone: [phone]

Address: 3891 No 3 Rd, Richmond, British Columbia