Marketing & Product Growth Manager - Contract, Vancouver

BC Community Alliance; Vancouver; Hybrid; CAD 32,000 - 45,000; Full time

Benefits offered by this job

20 hours per week

Hybrid work arrangement

Contract: 24 weeks

Job summary

BC Community Alliance in Vancouver, BC is seeking a hands-on Marketing, Communications and Product Growth Contractor to translate strategy into focused campaigns and prioritized product improvements. This hybrid, 24-week contract places you at the center of audience research, marketing execution, and adoption measurement.

You will collaborate with developers and operations to refine service journeys, drive engagement and measurable outcomes, while maintaining privacy and accessibility

Qualifications

• Experience delivering marketing campaigns and coordinating digital product or service improvements.
• Ability to translate user research into clear priorities and roadmaps.
• Strong writing, briefing, analytics and project-management skills.
• Experience working with developers, designers and operations on product adoption.

Responsibilities

• Marketing Strategy and Execution: Develop and implement targeted marketing plans, calendars, and audience-specific messaging.
• Audience Engagement and Participation: Research needs, improve participant journeys, support recruitment and retention.
• Product Strategy and Prioritization: Translate priorities into a product roadmap and backlog; create briefs and acceptance criteria.
• Product Delivery and Adoption: Coordinate with developers on requirements, testing, releases, and service readiness.
• Organizational Growth and Partnerships: Outreach strategies for Fraser Street Studios and funded services; improve participation and revenue tracking.
• Performance Measurement and Resource Management: Establish baselines, track metrics, and produce dashboards.

Skills

Marketing campaigns

Product growth

User research

Writing

Project management

Collaboration with developers

Job description

BC Community Alliance in Vancouver, BC is seeking a hands-on Marketing, Communications and Product Growth Contractor to translate strategy into focused campaigns and prioritized product improvements. This hybrid, 24-week contract places you at the center of audience research, marketing execution, and adoption measurement.

You will collaborate with developers and operations to refine service journeys, drive engagement and measurable outcomes, while maintaining privacy and accessibility