Marketing Ops Lead: SaaS Growth Engine

Sign In Solutions; Quinte West; Hybrid; CAD 108,000 - 132,000; Full time

Job summary

Sign In App is seeking a Marketing Operations Manager who will own the marketing tech stack, ensuring campaigns launch on time and data flows are accurate. You will manage HubSpot, Salesforce, GA4/GTM integrations and collaborate with marketing and sales to optimize funnels.

You’ll build automated campaigns, dashboards, and reports while enforcing data governance and privacy standards, with a focus on reliability and scalable processes.

Qualifications

• Hands-on experience in marketing operations administration with HubSpot, Salesforce, GA4/GTM.
• Experience building automated workflows and lead scoring.
• Strong dashboard and reporting skills across campaigns and channels.
• Understanding GDPR/CCPA and data privacy compliance.

Responsibilities

• Administer and maintain the marketing tech stack day to day (HubSpot, Salesforce, GA4/GTM).
• Build and maintain automated nurture and email campaigns; monitor lead scoring and routing.
• Create real-time dashboards and reporting across campaigns and channels.
• Build forms and manage list segmentation per data standards and targeting criteria.
• Support integrations across marketing and revenue tech stack; troubleshoot issues as they arise.
• Maintain documentation for intake, prioritization, and QA of marketing requests.
• Monitor system health and flag hygiene issues for cleanup.

Skills

B2B SaaS experience

Marketing operations

HubSpot administration

Salesforce CRM

GA4/GTM analytics

Dashboards / reporting

Tools

HubSpot

Salesforce

GA4

GTM

6sense

Job description

Sign In App is seeking a Marketing Operations Manager who will own the marketing tech stack, ensuring campaigns launch on time and data flows are accurate. You will manage HubSpot, Salesforce, GA4/GTM integrations and collaborate with marketing and sales to optimize funnels.

You’ll build automated campaigns, dashboards, and reports while enforcing data governance and privacy standards, with a focus on reliability and scalable processes.