Marketing Leader for Industrial B2B Oil & Gas

ProFound Talent Inc.; Edmonton; On-site; CAD 95,000 - 130,000; Full time

Job summary

Sirius Instrumentation & Controls Inc. in Edmonton, Alberta is seeking a Marketing Manager to own the full marketing function for both Canadian and US entities—digital presence, demand generation, events, product marketing, and brand.

This player-coach role reports to the President & CEO and manages a Marketing Coordinator while directing external agencies for overflow and specialized production. The role demands publication-ready output across all materials carrying the Sirius name and strong

Qualifications

• 8+ years of progressive B2B marketing experience with full-stack ownership across digital, demand generation, events, and content.
• Minimum 3 years of direct people leadership experience.
• Technical or industrial B2B marketing experience, with oil & gas experience being highly preferred.
• Demonstrated ability to translate engineering content accurately for a technical operator audience.
• Exceptional writing and editing with high publication quality; writing/editing exercise may be part of selection.
• Proven hands-on execution as a player-coach with vendors and a coordinator.

Responsibilities

• Refine and own the digital presence to a best-in-class standard including website and video.
• Drive pipeline growth through campaigns, content, and events follow-through.
• Plan and execute conferences, trade shows, and client-hosting events.
• Upgrade and standardize technical collateral across product lines.
• Maintain brand standards across all materials and supervise external agencies and the marketing coordinator.

Skills

B2B marketing

Leadership

Content marketing

Events management

Digital marketing

Copywriting

Education

Post-secondary education in Business/Marketing

Job description

Sirius Instrumentation & Controls Inc. in Edmonton, Alberta is seeking a Marketing Manager to own the full marketing function for both Canadian and US entities—digital presence, demand generation, events, product marketing, and brand.

This player-coach role reports to the President & CEO and manages a Marketing Coordinator while directing external agencies for overflow and specialized production. The role demands publication-ready output across all materials carrying the Sirius name and strong