Marketing & Business Development - Marketing and Communications Manager

ACT Energy Technologies LTD; Calgary; On-site; CAD 85,000 - 120,000; Full time

Job summary

ACT Energy Technologies LTD in Calgary, Alberta is seeking a Marketing & Communications Manager to lead branding, marketing campaigns, and digital channels. You will ensure consistent messaging, support business development, and manage budgets.

The role requires a strategic thinker with strong writing, project management, and analytics skills, plus experience with WordPress/Wix and Adobe Creative Suite. A background in oil and gas is preferred.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Business Administration or related field.
• Minimum 5 years of progressive marketing or communications experience.
• Experience in oil and gas industry preferred, drilling experience a plus.
• Experience with digital marketing, SEO, Google Analytics, and website CMS.

Responsibilities

• Develop and execute marketing and communications strategies aligned with business goals.
• Manage corporate branding across all communications, marketing materials, websites, and social media.
• Support business units with marketing initiatives, campaigns, and brand implementation.
• Manage company websites, social media channels, SEO initiatives, and digital analytics.
• Create and oversee marketing materials including presentations, brochures, social content, and corporate communications.
• Coordinate trade shows, conferences, client events, sponsorships, and recruitment marketing activities.
• Monitor marketing performance, industry trends, and competitor activity to identify opportunities.
• Manage external vendors, agencies, promotional items, and annual marketing budget.

Skills

Brand management

Strategic thinking

Content creation

SEO & analytics

Social media management

Project management

Writing & editing

Digital marketing platforms

Education

Bachelor's degree in Marketing, Communications, Public Relations, Business Administration

Tools

Adobe InDesign

Adobe Photoshop

Adobe Illustrator

WordPress

Wix

Job description

Marketing & Communications Manager

We are seeking an experienced Marketing & Communications Manager in Calgary, Alberta to lead our corporate marketing, branding, and communications initiatives. This role is responsible for enhancing brand awareness, supporting business development, managing digital marketing channels, and ensuring consistent messaging across the organization.

Key Responsibilities

• Develop and execute marketing and communications strategies aligned with business goals.
• Manage corporate branding across all communications, marketing materials, websites, and social media platforms.
• Support business units with marketing initiatives, campaigns, and brand implementation.
• Manage company websites, social media channels, SEO initiatives, and digital analytics.
• Create and oversee marketing materials including presentations, brochures, social media content, and corporate communications.
• Coordinate trade shows, conferences, client events, sponsorships, and recruitment marketing activities.
• Monitor marketing performance, industry trends, and competitor activity to identify opportunities.
• Manage external vendors, agencies, promotional items, and the annual marketing budget.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Business Administration, or a related field.
• Minimum 5 years of progressive marketing or communications experience.
• Previous experience in the oil and gas industry, preferably drilling.
• Experience with digital marketing, social media management, SEO, Google Analytics, and website content management (WordPress/Wix).
• Experience coordinating events, trade shows, and corporate communications initiatives.

Skills

• Advanced proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator).
• Excellent writing, editing, communication, and project management skills.
• Strong analytical abilities and experience interpreting marketing metrics.
• Proficiency with Microsoft Office Suite and digital marketing platforms.
• Ability to manage multiple priorities and build strong relationships across the organization.

If you're a creative, strategic marketing professional looking to make an impact in a dynamic industry, we'd love to hear from you.