Marketing Coordinator

Chemical.AI; Toronto; On-site; CAD 70,000 - 100,000; Full time

Job summary

Chemical.AI is seeking a Marketing Coordinator/Manager to plan, execute, and optimize marketing programs that drive engagement and brand awareness in the enterprise software market. This role blends event and digital marketing with product marketing initiatives to support sales growth and customer success.

The ideal candidate will have a Bachelor’s degree in Marketing or related field, 3+ years in B2B/enterprise software marketing, and strong skills in SEO, LinkedIn, Google Analytics, and CMS.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3+ years of marketing experience in B2B or enterprise software.
• Strong organizational skills with the ability to manage multiple projects and deadlines.
• Solid understanding of digital marketing platforms (SEO tools, LinkedIn, Google Analytics, CMS).
• Excellent written and verbal communication skills.
• Experience coordinating events or working across global markets is an asset.
• Ability to travel internationally (up to 10%).

Responsibilities

• Plan, coordinate, and execute trade shows, conferences, and regional user group meetings.
• Schedule, promote, and host webinars in collaboration with subject matter experts.
• Update website content regularly and implement SEO strategies.
• Research industry trends and monitor competitor offerings to refine product marketing strategies.
• Create marketing assets including case studies, blog posts, and LinkedIn content.
• Collaborate with Product and Sales teams to develop positioning, messaging, and campaign materials for new product launches.
• Identify relevant industry conferences, regional events, and partnership opportunities to support brand expansion.

Skills

Organizational skills

Written & verbal communication

Digital marketing platforms

Event coordination

Global travel readiness

Education

Bachelor's degree in Marketing/Communications

Tools

SEO tools

LinkedIn

Google Analytics

CMS

Job description

Marketing Coordinator / Manager (Enterprise Software)

Our team is growing, and we're looking for our next growth leader who shares our values and ambitions.

We’re seeking a detail-oriented and creative Marketing Coordinator (or Manager, depending on experience)to plan, execute, and optimize marketing programs that drive engagement and brand awareness in the enterprise software market. This role blends event and digital marketing with product marketing initiatives to support sales growth and customer success.

WHAT MAKES YOU A GOOD FIT

Bachelor’s degree in Marketing, Communications, or a related field.

3+ years of marketing experience, ideally in B2B or enterprise software environments.

Strong organizational skills with the ability to manage multiple projects and deadlines.

Solid understanding of digital marketing platforms (SEO tools, LinkedIn, Google Analytics, CMS).

Excellent written and verbal communication skills.

Experience coordinating events or working across global markets is an asset.

Ability to travel internationally (up to 10%).

WHAT YOU'LL DO

Event Management:Plan, coordinate, and execute trade shows, conferences, and regional user group meetings. Manage logistics, booth design, promotional materials, and on-site support.

Webinars & Virtual Events:Schedule, promote, and host webinars in collaboration with subject matter experts. Track attendance metrics and post-event follow-ups.

Website & SEO Management:Update website content regularly, monitor performance, and implement SEO strategies to improve ranking and visibility in key markets.

Market & Competitor Intelligence:Research industry trends, monitor competitor offerings, and prepare insights to help refine product marketing strategies.

Content Development:Create marketing assets including case studies, blog posts, and LinkedIn content that highlight customer success stories and product innovation.

Product Marketing Support:Collaborate with Product and Sales teams to develop positioning, messaging, and campaign materials for new product launches or enhancements.

Conference & Channel Research:Identify relevant industry conferences, regional events, and partnership opportunities to support brand expansion.

WHAT YOU WILL GET

An ultra-fast-paced environment with a high tolerance for trying new things and making mistakes

Full ownership of your role - no layers between you and decisions

Collaborative team members who'll back you up when you need support

An open-minded and inclusive team, where your input counts