Manager, Web Development and Digital Experience (1-Year - Maternity Leave Contract)

Blue Ant Media; Toronto; Hybrid; CAD 70,000 - 80,000; Full time

Job summary

Blue Ant Media Corporation in Toronto, ON is seeking a strategic, hands-on Manager, Web Development & Digital Experience for a 1-year maternity leave contract. You will oversee global B2B/B2C digital platforms, ensure on-brand, high-performing experiences, and lead UX, CMS, analytics, SEO, and marketing support.

You will report to the VP, Marketing, Studios, Rights and Corporate; this hybrid role requires three days in-office weekly at the Toronto head office. Salary $70,000–$80,000 CAD annually.

Qualifications

• 5+ years of experience in digital platforms, websites, or digital experience roles.
• Experience managing multiple websites and CMS platforms within media/brands.
• Experience across both B2B and B2C digital ecosystems and user journeys.
• Strong understanding of UX, SEO, analytics, CRO, and digital performance optimization.
• Hands-on experience with WordPress and publishing workflows.
• Experience with Google Analytics, Google Tag Manager, email platforms, and form tools.
• Strong project management and cross-functional collaboration skills.
• Ability to translate business objectives into technical execution with vendors.

Responsibilities

• Own end-to-end strategy and management of digital properties and platforms.
• Lead experiences across B2B/B2C sites, microsites, and content discovery.
• Oversee and optimize the screening portal UX, metadata, and performance for clients.
• Manage Google Analytics/Tag Manager access, permissions, and reporting.
• Own Typeform forms, integrations, data integrity, and reporting.
• Coordinate with external partners to ensure quality and cost control.
• Evaluate tools and workflows; drive efficiency and future-ready practices.
• Explore AI and automation to streamline development and publishing.

Skills

UX thinking

SEO

Analytics

WordPress

Tools

Google Analytics

Google Tag Manager

Typeform

Voltax

CMS platforms

Job description

Blue Ant Media (TSX: BAMI) is an international streamer, production studio, advertising sales and rights-management business. The company operates a diverse portfolio of free streaming and pay TV channels internationally, including Love Nature, Cottage Life, Smithsonian Channel Canada, BBC Earth Canada, HauntTV, Homeful, and Love Pets, as well as the subscription streaming service MagellanTV. Its studio business produces and distributes a wide range of premium content across key genres for streaming and broadcast platforms worldwide. Blue Ant Media is headquartered in Toronto, with a presence in Los Angeles, New York, Miami, Singapore, London, Washington, Sydney, Halifax, and Ottawa. blueantmedia.com⼁Instagram⼁LinkedIn

Our employees are passionate experts in all of our business areas. They are fanatical about creating outstanding content and experiences, and about delivering them on new and evolving platforms. We actively seek new employees who embody our core values. We want them to think big, act with purpose, celebrate creativity, do the right thing, respect one another, and succeed together. We attract creative talents who are optimistic about the evolving future of content and who take pride in recognizing opportunities where others see challenges. At Blue Ant Media, we give them the flexibility to think like entrepreneurs, take ownership of their projects, take risks, and embrace innovation in a rapidly evolving media landscape. Our team members excel at collaborating with internal and external partners by building trusting, respectful working relationships.

Manager, Web Development and Digital Experience (1 Year – Maternity Leave Contract)

We are seeking a strategic and hands-on Manager, Web Development and Digital Experience to oversee and evolve our global network of B2B and B2C digital platforms, including corporate, sales, brand, title-specific, and client-facing experiences. This role is responsible for ensuring our external digital footprint is cohesive, on-brand, high-performing, and technically sound - while delivering seamless, UX-first experiences for a wide range of end users, from buyers and partners to audiences and fans.

The ideal candidate brings a strong mix of website strategy, UX thinking, CMS and WordPress expertise, analytics, SEO, and digital marketing support, and thrives at the intersection of brand, marketing, and technology. This role plays a critical part in unifying our digital experience externally, supporting both content discovery and commercial objectives, while enabling marketing, editorial, sales, and business teams to work smarter and more efficiently.

This role will report to the VP, Marketing, Studios, Rights and Corporate and is a hybrid position requiring in-office attendance at our head office in Toronto for a minimum of three (3) days per week.

The anticipated salary range for this role is $70,000 - $80,000 per year, with final compensation determined by experience and qualifications.

Core Responsibilities & Duties

• Own the end-to-end strategy and management of Blue Ant’s digital properties, including corporate, brand, title-specific websites and key platforms such as the screening portal, ensuring best-in-class design, functionality, performance, accessibility, and security
• Lead digital experiences across B2B and B2C platforms, including corporate sites, sales, microsites and screening platforms, and consumer-facing sites for content discovery, marketing, and ticketed experiences - always prioritizing clarity, usability, and conversion
• Oversee and continuously optimize the screening portal experience, managing updates, UX improvements, content organization, and performance to ensure an intuitive and effective experience for clients and partners + maintaining and inputting metadata for all titles in the screening portal
• Own Google Account Manager access, permissions, and integrations, and manage Google Analytics and Google Tag Manager to ensure accurate tracking, reporting, and insights
• Own Typeform forms and surveys, including integrations, data integrity, and reporting
• Act as liaison for monetized video player management (Voltax), supporting implementation, performance tracking, and optimization
• Manage relationships with external development and technology partners, ensuring quality delivery, cost control, and clearly defined technical requirements
• Continuously evaluate, optimize, and evolve the tools, platforms, and workflows used by internal teams, identifying opportunities to improve efficiency and effectiveness
• Explore and implement AI-powered and automation-driven solutions to streamline website development, content publishing, analytics, and digital experience optimization, ensuring scalable and future-ready practices
• Identify emerging trends, technologies, and best practices in digital experience and web development, translating them into practical improvements across platforms
• Ensure all digital properties follow web security, privacy, and accessibility best practices and standards

Qualifications

• 5+ years of experience in digital platforms, websites, or digital experience roles
• Proven experience managing multiple websites and CMS platforms, ideally within media, entertainment, or consumer brands
• Experience working across both B2B and B2C digital ecosystems, with an understanding of distinct user journeys and business objectives
• Strong understanding of UX, SEO, analytics, CRO, and digital performance optimization
• Hands-on experience with WordPress and website publishing workflows
• Experience working with Google Analytics, Google Tag Manager, email marketing platforms, and form tools
• Strong project management skills with the ability to work cross-functionally across creative, marketing, sales, and technical teams
• Comfort managing external vendors and translating business objectives into clear technical execution

At Blue Ant Media, we believe promoting equity, diversity, and inclusion is everyone's responsibility. We can all contribute. As a global media company, we recognize our platform and opportunity to influence change and promote a more inclusive world. We know what we create, distribute, and produce is better with a diverse workforce. In recruiting for our teams, we encourage applications from individuals of all backgrounds (who are eligible to work in Canada) and welcome the unique contributions each person brings.

While we may use digital tools to support the efficiency of our recruitment process, we do not use Artificial Intelligence (AI) to screen, assess or select candidates. Applications are personally reviewed by a member of the Talent Acquisition team or one of the hiring leaders, ensuring a fair and human-centered experience for all applicants.