Manager, Web Development and Digital Experience (1-Year - Maternity Leave Contract)

Detroit Institute of Arts; Toronto; Hybrid; CAD 70.000 - 80.000; Teilzeit

Zusammenfassung

Detroit Institute of Arts seeks a strategic and hands-on Manager, Web Development and Digital Experience to oversee a global network of B2B and B2C digital platforms. You will drive UX-first experiences, CMS/WordPress workflows, and analytics while collaborating with marketing, editorial, and sales teams.

The role reports to the VP and is a hybrid position requiring in-office attendance at our head office in Toronto for a minimum of three days per week.

Qualifikationen

• 5+ years of experience in digital platforms, websites, or digital experience roles.
• Proven experience managing multiple websites and CMS platforms.
• Experience across both B2B and B2C ecosystems with distinct journeys.
• Strong UX, SEO, analytics, CRO, and digital performance optimization.
• Hands-on WordPress and publishing workflows.
• Experience with Google Analytics, Tag Manager, email platforms, and form tools.
• Strong project management to align creative, marketing, sales, and tech teams.
• Ability to translate objectives into clear technical execution with vendors.

Aufgaben

• Own end-to-end strategy and management of digital properties and platforms.
• Lead B2B and B2C experiences across multiple sites and portals.
• Optimize screening portal UX, content organization, and performance.
• Manage Google Analytics, Tag Manager access, permissions, and integrations.
• Oversee Typeform forms, surveys, integrations, and data reporting.
• Coordinate with external development and technology partners.
• Evaluate tools, workflows, and efficiencies for internal teams.
• Explore AI-driven solutions for publishing, analytics, and optimization.

Kenntnisse

UX

SEO

Analytics

CRO

CMS management

WordPress

Digital strategy

Project management

Tools

Google Analytics

Google Tag Manager

Typeform

Voltax

Jobbeschreibung

Manager, Web Development and Digital Experience (1 Year – Maternity Leave Contract)

We are seeking a strategic and hands‑on Manager, Web Development and Digital Experience to oversee and evolve our global network of B2B and B2C digital platforms, including corporate, sales, brand, title‑specific, and client‑facing experiences. This role is responsible for ensuring our external digital footprint is cohesive, on‑brand, high‑performing, and technically sound - while delivering seamless, UX‑first experiences for a wide range of end users, from buyers and partners to audiences and fans.

The ideal candidate brings a strong mix of website strategy, UX thinking, CMS and WordPress expertise, analytics, SEO, and digital marketing support, and thrives at the intersection of brand, marketing, and technology. This role plays a critical part in unifying our digital experience externally, supporting both content discovery and commercial objectives, while enabling marketing, editorial, sales, and business teams to work smarter and more efficiently.

This role will report to the VP, Marketing, Studios, Rights and Corporate and is a hybrid position requiring in‑office attendance at our head office in Toronto for a minimum of three (3) days per week.

The anticipated salary range for this role is $70,000 - $80,000 per year, with final compensation determined by experience and qualifications.

Core Responsibilities & Duties

• Own the end-to-end strategy and management of Blue Ant’s digital properties, including corporate, brand, title‑specific websites and key platforms such as the screening portal, ensuring best-in-class design, functionality, performance, accessibility, and security
• Lead digital experiences across B2B and B2C platforms, including corporate sites, sales, microsites and screening platforms, and consumer‑facing sites for content discovery, marketing, and ticketed experiences - always prioritizing clarity, usability, and conversion
• Oversee and continuously optimize the screening portal experience, managing updates, UX improvements, content organization, and performance to ensure an intuitive and effective experience for clients and partners + maintaining and inputting metadata for all titles in the screening portal
• Own Google Account Manager access, permissions, and integrations, and manage Google Analytics and Google Tag Manager to ensure accurate tracking, reporting, and insights
• Own Typeform forms and surveys, including integrations, data integrity, and reporting
• Act as liaison for monetized video player management (Voltax), supporting implementation, performance tracking, and optimization
• Manage relationships with external development and technology partners, ensuring quality delivery, cost control, and clearly defined technical requirements
• Continuously evaluate, optimize, and evolve the tools, platforms, and workflows used by internal teams, identifying opportunities to improve efficiency and effectiveness
• Explore and implement AI-powered and automation-driven solutions to streamline website development, content publishing, analytics, and digital experience optimization, ensuring scalable and future‑ready practices
• Identify emerging trends, technologies, and best practices in digital experience and web development, translating them into practical improvements across platforms
• Ensure all digital properties follow web security, privacy, and accessibility best practices and standards

Qualifications

• 5+ years of experience in digital platforms, websites, or digital experience roles
• Proven experience managing multiple websites and CMS platforms, ideally within media, entertainment, or consumer brands
• Experience working across both B2B and B2C digital ecosystems, with an understanding of distinct user journeys and business objectives
• Strong understanding of UX, SEO, analytics, CRO, and digital performance optimization
• Hands‑on experience with WordPress and website publishing workflows
• Experience working with Google Analytics, Google Tag Manager, email marketing platforms, and form tools
• Strong project management skills with the ability to work cross‑functionally across creative, marketing, sales, and technical teams
• Comfort managing external vendors and translating business objectives into clear technical execution