FMCG Brand Manager – Food Innovation & Growth

HOS Global Foods; Brampton; On-site; CAD 70,000 - 80,000; Full time

Job summary

A leading food and beverage company located in Brampton, Ontario is seeking a Brand Manager. This key role focuses on developing and executing brand strategies and marketing initiatives to drive growth and brand awareness. Candidates should have a bachelor's or MBA in marketing with a minimum of 5 years experience in brand management within the FMCG food sector. Ideal applicants will possess strong leadership, analytical skills, and a solid understanding of market dynamics. The role offers a competitive salary in a full-time capacity.

Qualifications

• Proven experience as a Brand Manager in the food industry or a related field.
• Strong understanding of consumer behavior, market dynamics, and industry trends.
• Exceptional project management and organizational skills.

Responsibilities

• Develop and execute comprehensive brand strategies.
• Conduct market research to understand consumer trends.
• Define and maintain brand guidelines.
• Plan and execute successful product launches.
• Manage advertising and promotional activities.
• Collaborate with cross-functional teams.

Skills

Brand Strategy

Market Research

Brand Identity

Product Launch

Advertising and Promotion

Cross-Functional Collaboration

Budget Management

Performance Analysis

Analytical Skills

Creative Thinking

Education

Bachelor's or MBA in Marketing

5+ years of FMCG experience

12-15+ years in FMCG food company

Tools

Marketing Software

Job description

A leading food and beverage company located in Brampton, Ontario is seeking a Brand Manager. This key role focuses on developing and executing brand strategies and marketing initiatives to drive growth and brand awareness. Candidates should have a bachelor's or MBA in marketing with a minimum of 5 years experience in brand management within the FMCG food sector. Ideal applicants will possess strong leadership, analytical skills, and a solid understanding of market dynamics. The role offers a competitive salary in a full-time capacity.