Email Marketing Growth Architect for E‑commerce

Retailogists; Montreal (administrative region); Hybrid; CAD 60,000 - 80,000; Full time

Job summary

Retailogists is seeking a strategic and analytical Email Marketing Specialist to manage and optimize email programs for our clients. You will own performance, build automated flows, and craft personalized campaigns using data-driven insights.

The role requires at least two years in email marketing, hands-on Klaviyo/Brevo experience, and strong collaboration with designers and account managers to deliver high-converting campaigns.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Graphic Design, Digital Media, or a related field.
• Minimum two years of professional email marketing experience.
• Minimum two years of hands-on experience with Klaviyo, Brevo, or similar platforms.
• Minimum two years of experience designing email campaigns and templates.
• Experience building automated flows, customer segments, and personalized campaigns.
• Strong understanding of lifecycle marketing, retention, A/B testing, deliverability, and performance analysis.
• Experience creating mobile-responsive, conversion-focused email campaigns.
• Excellent communication, organization, project-management, and attention-to-detail skills.
• Ability to manage multiple clients, brands, campaigns, and deadlines independently.

Responsibilities

• Own email marketing performance and attributed revenue for assigned clients.
• Plan, build, test, schedule, and launch promotional, seasonal, product, newsletter, and lifecycle campaigns.
• Manage campaign calendars, deadlines, client requirements, and quality assurance.
• Build and optimize automated flows, including welcome, abandoned cart, browse abandonment, post-purchase, win-back, replenishment, loyalty, and product recommendation programs.
• Develop customer segments using purchase history, engagement, browsing behavior, demographics, and lifecycle stage.
• Create personalized campaigns, maintain list hygiene, and support subscriber growth.
• Collaborate with designers, copywriters, account managers, and clients to produce responsive, brand-aligned email content.
• Support the creation of email layouts, graphics, calls to action, and reusable templates.
• Conduct A/B testing across subject lines, content, creative, offers, send times, and audience segments.
• Monitor deliverability, troubleshoot campaign and automation issues, and recommend performance improvements.
• Track and report on open rates, click-through rates, conversions, revenue per recipient, deliverability, and campaign- and flow-attributed revenue.
• Translate performance data into clear insights and actionable recommendations.

Skills

Email marketing

Lifecycle marketing

A/B testing

Campaign management

Client management

Education

Bachelor's degree in Marketing, Communications, Business, Graphic Design, Digital Media, or related field

MBA

Tools

Klaviyo

Brevo

Shopify

HTML/CSS

Canva

Adobe Creative Suite

Figma

Job description

Retailogists is seeking a strategic and analytical Email Marketing Specialist to manage and optimize email programs for our clients. You will own performance, build automated flows, and craft personalized campaigns using data-driven insights.

The role requires at least two years in email marketing, hands-on Klaviyo/Brevo experience, and strong collaboration with designers and account managers to deliver high-converting campaigns.