Ecommerce Specialist (15-Month Contract)

Shiseido; Markham; On-site; CAD 65,000 - 75,000; Full time

Job summary

Shiseido Canada is seeking a Specialist, Ecommerce to support the growth and performance of our direct-to-consumer websites across the brand portfolio, including Shiseido.ca and Drunk Elephant.ca.

You will drive online sales, support digital customer acquisition, retention, content updates, and site optimization, coordinating launches and campaigns while collaborating with cross-functional teams to deliver exceptional online shopping experiences.

Qualifications

• 3–5 years’ experience in an e-commerce role.
• Experience with ecommerce platforms such as Salesforce Commerce Cloud, Shopify, or similar.
• Strong understanding of ecommerce merchandising, promotions, website management, and customer experience best practices.
• Proficiency in Google Analytics (GA4) and ecommerce performance reporting.
• Experience executing online promotional campaigns and product launches.
• Strong analytical skills with the ability to translate data into actionable business recommendations.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Experience managing cross-functional projects and multiple priorities simultaneously.
• Excellent written and verbal communication skills.
• Strong attention to detail and organizational skills.
• Self-starter with a passion for ecommerce, digital innovation, and continuous improvement.
• Experience with Jira, project management tools, SEO, affiliate marketing, and digital media channels is considered an asset.
• University degree or college diploma in Business, Marketing, Ecommerce, Digital Marketing, or a related discipline.
• Bilingualism (French and/or Mandarin) is an asset.

Responsibilities

• Manage day-to-day ecommerce operations, content updates, and merchandising across Shiseido Canada's DTC websites to drive product visibility, conversion, and revenue growth.
• Execute product launches, promotional campaigns, and seasonal initiatives, including setup of site content, offers, gift-with-purchase programs, and promo codes.
• Maintain and optimize product, category, and landing pages to ensure accuracy, brand consistency, SEO/GEO best practices, and exceptional customer experience.
• Partner with Online Merchandising, ADX, IT, Global Brand teams, and external agencies to support website enhancements, and ongoing site optimization.
• Coordinate ecommerce intake requests and JIRA ticket management to support campaign execution and platform improvements.
• Act as point contact on all Tier 3 customer service escalations collaborating with ADX CX team on case resolution, service feedback and operational updates.
• Support the development and execution of the ecommerce sales and promotional calendar aligned with business objectives and growth targets.
• Identify and implement opportunities to improve customer acquisition, engagement, retention, conversion rate, average order value, and overall customer experience.
• Monitor customer journey, ratings and reviews performance, and website engagement metrics to recommend optimizations.
• Collaborate with cross-functional teams to support SEO, paid media, email marketing, and content initiatives that drive qualified traffic, engagement, and sales.

Skills

Ecommerce strategy

Customer experience

Google Analytics GA4

Excel

PowerPoint

Cross-functional collaboration

Data-driven decision making

Education

University degree in Business/Marketing

College diploma in Marketing or related

Tools

Salesforce Commerce Cloud

Shopify

Jira

Job description

Hiring Manager

Director, Digital Shared Services

Department

Digital Shared Services

Direct Reports

N/A

Job Title

Specialist, Ecommerce

Company Overview

Shiseido was founded in 1872 as Japan’s first Western-style pharmacy in the upscale Ginza district of Tokyo and is one of the oldest cosmetic companies in the world. With over 140 years of dedicated service, superior products and unparalleled technology, Shiseido’s mission is to identify new, richer sources of value and use them to create beauty in the lives and cultures of those it serves.

At Shiseido, we hold a traditional Japanese value of “Omotenashi”, the spirit of welcoming and care that cannot be translated in words. Through this spirit, we practice thoughtfulness, dedication to the needs of others and meticulous attention to every aspect of our products and service.

Job Summary

The Specialist, Ecommerce is responsible for supporting the growth and performance of Shiseido Canada's direct-to-consumer ecommerce business across our portfolio of brand websites, including Shiseido.ca, NARSCosmetics.ca, CledePeauBeaute.ca, and DrunkElephant.ca.

Reporting to the Associate Manager, Ecommerce, this role plays a key part in driving online sales, and supports digital customer acquisition, customer retention, merchandising excellence, and website optimization. The Specialist will execute promotional campaigns, coordinate product launches, manage digital content updates, analyze performance metrics, and partner with cross-functional teams to deliver exceptional online shopping experiences.

This position requires a highly organized, detail-oriented, and analytical individual with a passion for ecommerce, digital marketing, and customer experience.

Primary Duties & Responsibilities

• Manage day-to-day ecommerce operations, content updates, and merchandising across Shiseido Canada's DTC websites to drive product visibility, conversion, and revenue growth.
• Execute product launches, promotional campaigns, and seasonal initiatives, including setup of site content, offers, gift-with-purchase programs, and promo codes.
• Maintain and optimize product, category, and landing pages to ensure accuracy, brand consistency, SEO/GEO best practices, and exceptional customer experience.
• Partner with Online Merchandising, ADX, IT, Global Brand teams, and external agencies to support website enhancements, and ongoing site optimization.
• Coordinate ecommerce intake requests and JIRA ticket management to support campaign execution and platform improvements.
• Act as point contact on all Tier 3 customer service escalations collaborating with ADX CX team on case resolution, service feedback and operational updates.
• Support the development and execution of the ecommerce sales and promotional calendar aligned with business objectives and growth targets.
• Identify and implement opportunities to improve customer acquisition, engagement, retention, conversion rate, average order value, and overall customer experience.
• Monitor customer journey, ratings and reviews performance, and website engagement metrics to recommend optimizations.
• Collaborate with cross-functional teams to support SEO, paid media, email marketing, and content initiatives that drive qualified traffic, engagement, and sales.

Analytics, Reporting & Forecasting

• Monitor, analyze, and report on ecommerce performance, including sales, traffic, conversion, customer behavior, and key business KPIs.
• Deliver actionable insights and recommendations to optimize website performance, merchandising strategies, and promotional effectiveness.
• Support inventory planning, sales forecasting, and promotional demand planning in partnership with Sales & Operations teams.

Upholding the Shiseido Corporate and Brand Values

• Representing the brand image and upholding the brand values and standards in corporate and public settings
• Communicating the Shiseido story and corporate culture
• Positive and cooperative attitude to be proactive, reactive and creative problem-solving abilities to evolve with market conditions

Qualifications & Competencies

• 3 – 5 years’ experience in an e-commerce role
• Experience working with ecommerce platforms such as Salesforce Commerce Cloud, Shopify, or similar platforms.
• Strong understanding of ecommerce merchandising, promotions, website management, and customer experience best practices.
• Proficiency in Google Analytics (GA4) and ecommerce performance reporting.
• Experience executing online promotional campaigns and product launches.
• Strong analytical skills with the ability to translate data into actionable business recommendations.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Experience managing cross-functional projects and multiple priorities simultaneously.
• Excellent written and verbal communication skills.
• Strong attention to detail and organizational skills.
• Self-starter with a passion for ecommerce, digital innovation, and continuous improvement.
• Experience with Jira, project management tools, SEO, affiliate marketing, and digital media channels is considered an asset.
• University degree or college diploma in Business, Marketing, Ecommerce, Digital Marketing, or a related discipline.
• Bilingualism (French and/or Mandarin) is an asset.

Trust 8 Competencies

Below is a list of Trust 8 Competencies designed to help employees at Shiseido Americas succeed as the company continues to evolve and innovate.

• Think Big: Adapt a big-picture perspective. Deliver new values through creativity.
• Take Risks: Embrace Risk, Practice “Trial and Error and Trial”.
• Hands On: Consider Front-line realities when making decisions. Take the lead from end to end
• Collaborate: Leverage the diverse capabilities of colleagues.
• Be Open: Create an environment that encourages everyone to speak up.
• Act with Integrity: Be sincere and humble at all times.
• Be Accountable: Commit to the goal. Take accountability for the execution.
• Applaud Success: Create a culture that celebrates success

We value the diversity of the people we hire and serve. Shiseido Canada is an equal opportunity employer. If you require accommodation during the recruitment process, please advise, so that suitable accommodation can be arranged. We can be reached at [e-mail].