Category Manager

Puresource Natural Products Distributor - A NOW Health Group Company; Guelph; On-site; CAD 85,000; Full time

Job summary

A leading natural products distributor in Canada is seeking a Category Manager to support marketing and sales efforts for supplements. The role involves developing insights from market data, leading product launches, and collaborating with cross-functional teams. Candidates should have a degree in marketing or business, alongside 3-5 years of industry experience. Proficiency in Excel and presentation skills are essential. This position offers a starting salary of $85,000 per annum and requires some travel within Canada.

Qualifications

• 3-5 years of relevant industry experience in a related role.
• Experience in the nutritional field is an asset.
• Ability to travel and work off hours as needed.
• Valid passport for occasional travel outside of Canada.
• Demonstrated project management skills.

Responsibilities

• Develop a deep understanding of the category, shopper insight, competitive landscape.
• Lead monthly category reviews and generate insights for sales objectives.
• Support marketing teams and assist with new product launch materials.
• Manage strategic sales requests and in-store retailer support.

Skills

Project Management

Communication

Excel

Presentation

Collaboration

Education

Bachelor’s degree in marketing, Business or related field

Tools

MS Office

Job description

Founded in 1989 and built on a reputation of trust and dependability, Puresource distributes natural products to over 3,000 independent and national retailers across Canada from three warehouses in Alberta, BC and Ontario. With over 3,400 natural & organic wellness products to choose from, we deliver full-service solutions to support brands to grow their business in Canada. Puresource is proud to be your dedicated Canadian partner in the natural products channel.

Our mission is to provide Canadians with natural products to optimize their health. To do this, we support our brands and retail customers with market leadership and exceptional customer service. The measure of our success is built on the growth of our partners and dedicated teams that create great customer experiences every day.

Existing Vacancy

Job Title: Category Manager

Pay

Starting rate - $85,000 per annum

Scope for the position

• The Category Manager for Supplements will be the category liaison to support marketing and sales activities – translating marketing programs into customer-based activities to help drive sales objectives.
• The Category Manager for Supplements will work closely with marketing teams, sales teams and customers to help lead and communicate fact-based insights to drive sales objectives.

Duties and Responsibilities

• Develop a deep understanding of category, shopper insight, competitive and the retailer landscape to inform future marketing initiatives and sales planning
• Lead assortment and planogram recommendations for priority categories
• Actively lead and generate monthly category reviews, new product and promotional dashboards, competitive insights and report findings and recommendations to the senior leadership team
• Support sales team – strategic selling stories to support key categories and segments
• New Product support – lead and execute best in class retailer/trade facing PPT presentations, new product sell sheets, in-store and digital support to help drive KPI’s
• Assist with the development and coordination of new item launch and training materials (sales and retailer facing) in collaboration with the Nutrition and Health Education Manager
• Lead the recommendation of SKU assortment priorities per category
• Work with internal cross-functional teams to deliver clear channel strategies
• Work closely with supply chain and sales team to manage through SKU rationalization and aging inventory
• Develop, lead, execute and measure strategic National Retail Promotional programs
• Priority customer support – manage strategic sales requests to support booking sheets, digital asks, planograms etc.
• In-store retailer support for strategic customers– in-store displays, endcaps, digital ecommerce support, etc.
• Assist Marketers with product knowledge/information – key selling points
• Support Marketing team in core B2B activities including retailer communications, catalogue deals, promotions, etc.
• Assist in the annual business planning process, supporting marketing and sales planning activities including category insight data, competitive insights, etc. to help build stronger plans
• Analyse & recommend wholesale price changes for private brand products to help ensure market competitiveness & support profitability targets
• Support and attend key trade shows
• Perform other duties as assigned

Required qualifications

• Bachelor’s degree in marketing, Business or related field from an accredited institution
• 3-5 years of relevant industry experience in a related role
• Experience in the nutritional field is an asset
• MS Office applications – exceptional use of Excel and PPT
• Ability to travel to other facilities and work off hours and weekends as needed
• Valid passport as travel outside of Canada will be required occasionally
• Access to reliable transportation
• Demonstrated project management skills and problem solving necessary to pre-empt and deal with rapidly changing market conditions
• Develops best in class store materials (traditional & digital)
• Expert in developing reports, analysing and translating that information into actionable insights to help drive sales and marketing objectives
• Excellent communication and presentation skills
• Team player and proven track record of collaboration to drive exceptional results
• Embraces change and thrives in an evolving environment

How to apply

Qualified candidates can submit their resumes through Indeed, LinkedIn or by email to [e-mail]. Please note, emails need to have the Job Title (Category Manager) in the subject line.

Our Human Resources Team will be in touch if your qualifications match our needs. Please be advised that due to the high volume of applications, only candidates that have been selected for next steps will be contacted.

Puresource complies with applicable human rights legislation and provides accommodation during the recruitment process where required by law. Applicants requiring accommodation may contact Human Resources at [e-mail] during the requirement process.

Use of Artificial Intelligence

Puresource does not use Artificial Intelligence to make hiring decisions. Where automated tools provided by third‑party job platforms are used, they are limited to confirming basic eligibility requirements only.

For more information about our company, visit https://www.puresource.ca/ or https://nowfoods.ca/