Business Development Representative

Pccarx; London; Hybrid; CAD 52,000 - 70,000; Full time

Job summary

PCCA, based in London, Ontario, is seeking a Business Development Representative to generate qualified sales opportunities across Canada. You will focus on outbound prospecting, collaborate with Territory Managers, and support retention with value-based conversations.

The role involves travel (<20%) and requires strong communication, organization, and CRM skills to drive growth in community pharmacies.

Qualifications

• 1–3 years of business development, inside sales, account management or consultative B2B sales experience.
• Experience prospecting new customers preferred.
• Proficiency with CRM software, Microsoft Office and virtual meeting tools.
• Healthcare, pharmaceutical, medical device or pharmacy experience is an asset.

Responsibilities

• Identify new pharmacy customer opportunities through approved channels to generate potential new opportunities.
• Execute consistent outbound prospecting through phone, email, video and other approved channels to generate qualified opportunities.
• Research target accounts and identify key decision makers within community pharmacies.
• Conduct consultative discovery conversations to understand customer needs, workflows and business objectives.
• Position PCCA products, education and services using value-based messaging.
• Qualify leads using established sales criteria and communicate leads to Territory Managers for further development.
• Collaborate with Territory Managers on follow-up activities, strategic account plans and opportunity progression.
• Maintain accurate CRM records, pipeline stages, activity notes and forecasts.
• Support existing customer accounts through proactive outreach, product information, account follow-up and identification of growth opportunities.
• Promote educational events, new products and services to prospective and existing customers.
• Participate in trade shows, sales meetings, annual training and special projects as assigned.
• Occasional travel within Canada for customer meetings and company events.
• Assist with related special projects, as assigned.

Skills

Communication

Presentation

Relationship building

Organization

Time management

Resilience

French (asset)

Education

Bachelor's degree or better

Tools

CRM software

MS Office

Video conferencing

Job description

PCCA is seeking a Business Development Representative (BDR) in London, Ontario to generate qualified sales opportunities and accelerate growth with community compounding pharmacies across Canada. Approximately 70% of the role focuses on proactive outbound prospecting and new business development, 15% on sales team collaboration to advance qualified opportunities, and 15% on supporting existing customer relationships to promote retention and growth. The role uses a consultative, value-based sales approach and includes occasional travel (less than 20%).

• Identify new pharmacy customer opportunities through approved channels to generate potential new opportunities.
• Execute consistent outbound prospecting through phone, email, video and other approved channels to generate qualified opportunities.
• Research target accounts and identify key decision makers within community pharmacies.
• Conduct consultative discovery conversations to understand customer needs, workflows and business objectives.
• Position PCCA products, education and services using value-based messaging.
• Qualify leads using established sales criteria and communicate leads to Territory Managers for further development.
• Collaborate with Territory Managers on follow-up activities, strategic account plans and opportunity progression.
• Maintain accurate CRM records, pipeline stages, activity notes and forecasts.
• Support existing customer accounts through proactive outreach, product information, account follow-up and identification of growth opportunities.
• Promote educational events, new products and services to prospective and existing customers.
• Participate in trade shows, sales meetings, annual training and special projects as assigned.
• Occasional travel within Canada for customer meetings and company events (typically less than 20%).
• Assist with related special projects, as assigned.

Qualifications

• 1-3 years of business development, inside sales, account management or consultative B2B sales experience.
• Experience prospecting new customers preferred.
• Excellent communication, presentation and relationship-building skills.
• Strong organization, resilience and time management.
• Proficiency with CRM software, Microsoft Office and virtual meeting tools.
• Healthcare, pharmaceutical, medical device or pharmacy experience is an asset.
• French language skills are an asset.

Certifications:

• Formal Sales Training, an asset

Physical Requirements

• Occasional travel and attendance at customer meetings and trade shows
• Perform the essential physical duties of the role, including safely lifting, carrying, pushing, and moving materials and equipment weighing up to 40 lbs.
• Load, unload, transport, assemble, position, and dismantle trade show booths, displays, signage, and related event equipment.
• Stand, walk, bend, stoop, reach, and perform repetitive physical tasks for extended periods during event setup, operation, and teardown.
• Transport materials and equipment between vehicles and business locations, which may require walking moderate distances within convention centres, hotels, pharmacies, meeting facilities, and other event venues.

Qualifications

Skills

Preferred

Verbal Communication

Advanced

Some Knowledge

Critical Thinking

Novice

Word, PowerPoint, Excel

Intermediate

Business Development

Some Knowledge

Education

Preferred

Bachelors or better.

Experience

Preferred

1-3 years: